Apple Music: Initial Thoughts

Today at Apple WWDC, Apple Music was announced, which focuses on 3 main areas. My thoughts on each of the area

  1. Music: Just like with Spotify, Rdio, Google Music, etc, you will be able to stream music from Apple’s iTunes collection. Nothing new or mind-blowing here.
  2. Radio: You want me to pay for radio? Radio, I can get currently for free…
  3. Connect: Honestly, I don’t see many artists engaging into this platform. An artist will almost certainly have to sign some contract where they can only post certain content to this service. Why would an artist want to limit content from fans? With social media today, it is so easy for an artist to push the content they want easily to multiple networks in just a few clicks. So, Apple wants to create extra work for artists and have exclusive content just for Apple Music? Doesn’t make sense to me. I think at the end of the day, for me at least, it’s about the music. If an artist is going to exclusively put music on one service, it doesn’t take much to rip the source and obtain. Exclusivity in music isn’t a good thing, it leads to pirating.

For the 3 areas above, it is available at 9.99/mo. For now, I think I will stick to my $7.99/mo for Google Music. Oh, and Google Music allows you to upload 50,000 songs for free. So the question is, what is the appeal of Apple Music?

Obviously, not all the facts about Apple Music are out yet. I could very well have mis-information above. Lastly, Apple is promoting this service as the one place for all your music needs. In my opinion, music is such a personal experience. Music means something different to everyone. Music isn’t a one stop solution.

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