Common Issues that Slow Down Your Sales What You Should Do
In this fast-paced life of marketers, business developers or the sales folks — being fast & over-aggressive doesn’t give you excellent results as desired.
Research says that it’s always wise to take-it-slow when you’re in the initial stages of a sales process. Give some time to the prospect to absorb what you have just downloaded on him, maybe your emails, brochures, slide decks, quotes or just a common formal letter.
At times sales folks tend to show over-eagerness to get through to the proposal state, even without knowing the exact requirement of a client in detail. This spells doom!
It’s like building a skyscraper without a solid foundation. Ultimately it has to collapse. Hence, you should always try to set the foundation right & give the client enough reasons to close the deal with you.
This is a pretty common mistake by sales folks across generations. Out of over-excitement & trying to be better than others, we often find it hard to slow down. It does more bad to our case than good.
Here’re a few reasons why your Sales Process is slow:
- You find ‘Automation’ to be intimidating.
Chances are that your organisation does everything the old-school way, by manual labour. And when someone talks about automating some of the processes… it sounds too much to you. You almost lose some sleep thinking about it.
This is pretty common in family owned businesses & medium scale organisations which have been in business for a long time now. Such cases only restrict the organisation to enjoy the benefits of automation & realise the full potential.
You like to plan only for the short-term.
Living life in the present never really works if you own or manage a business. In such cases, you always have to plan for the long-term future. Otherwise, it won’t take much time to be left behind in the competition to remain valuable. And the sooner you realize this, better for the organization.