WeChat impact report 2016: all the latest WeChat data

Every year, Tencent Pinguin Research releases an amazing report detailing the behavior of WeChat users… here is the 2016 release!

Key highlights include:

• 70% of users spend more than 100 RMB per month on WeChat
• WeChat news overtakes both news websites and TV combined
• 61% of WeChat users open WeChat more than 10 times per day
• 28% of users have more than 200 friends, that’s more than twice last year’s data
• 61.4% of users check moments each time they open WeChat