Mar 25, 2017Social Media Needs a Seat at the TableThis post is here to battle the social dump that goes on all too often in organizations. Where social media teams spend their time managing the “post this” and “post that” instead of a meaningful strategy. Where someone hands over creative and tells social to “build a calendar” instead of…Social Media3 min read
Aug 12, 2016So, you want to work in social media?This is a blog post for everyone who wants to work in social and for those of us who currently do. Part truth, part comic relief, this is a rant about some of the daily struggles of those of us who spend our days obsessing over the internet. …Social Media5 min read
Jul 4, 2016A Tribute For My Dear FriendThis eulogy was given in memory of Kristen Spurlock who lost her seven-year battle with breast cancer on June 28, 2016. She was just thirty years old. If you ever found yourself on Barrett Parkway in Kennesaw, Georgia in 2002 and saw two young blondes singly loudly to “Big Paradise”…Life7 min read
Jun 29, 2016The Problem With The Word ContentIt’s time to make a confession: I’m tired of the word content. After years of working in the industry, it seems like there is this notion content will save us from everything. Every article, every project, every marketing plan is full of the word content. Content, content, content. Look, I’m…Content Marketing2 min read
May 31, 2016Lead & Work IntentionallyAwhile back a surprising article caught my attention. It was tips to write stronger emails. And while articles like that are often fruitless and generic, this one had two simple action items that resonated. They were to remove “just” from emails and never start one with “I”. The simplicity of…Leadership2 min read
May 23, 2016In Careers, Grit Is The DifferenceAfter an inbox full of people asking about career advice, I’ve done some serious reflection. How was I so lucky enough to end up where I am? What was the path, and what did it take? Everyone wants the magic formula for landing that dream job. …Careers3 min read
Apr 24, 2016Why Your Social Media Manager Says “No”Sometimes, after years now of working in social media, I feel like a no man. It’s not that I find joy in pushing back and saying no, but all too often social media is a catchall. …Social Media Marketing3 min read
Apr 12, 2016Good Content Is Good Content, PeriodI was having a conversation the other day with a good friend in social and digital. And like all good conversations with those who work in the industry, we couldn’t help but to talk about work, the struggles, the wins. …Marketing2 min read
Apr 10, 2016When I Lead A Team, I Hope I Do So This WaySomewhere along the line we’ve gotten too bogged down in management and not invested enough in leadership. We hire people for management roles based on their ability to produce work and not on their ability to lead, inspire and provide a vision. But this is the thing: There’s a difference…Leadership6 min read
Mar 28, 2016Lessons From Femmy, The Best Damn Dog In the WorldOn Friday, March 25 I lost the little heartbeat at my feet. Her name was Femmy and she came to into my life when I needed her most. And while some might think I’m crazy, this girl deserves a eulogy to be shared with the world. I met Femmy by…Inspiration5 min read