Why we are launching WaterWorksFund.com

WaterWorks’ goal is to help solve water problems by introducing investors to investment opportunities in water projects and companies through our online investment platform: WaterWorksFund.com.

Investors may find opportunities, water projects or companies may find capital and potential answers to our water problems may be accelerated.

Our water problems are coming at a pace and scale we’re too often not ready for and because of climate change, population growth, limited public funds and aging infrastructure it’s going to get worse. It’s time for a new way to fix, and finance, them. That’s where WaterWorks comes in.

We believe delivering clean water and sanitation to all people is attainable — there is enough fresh water on the planet.

We believe new ideas, technologies, and partnerships may help save communities time and money.

We believe water problems are local and will be solved locally.

To achieve the above, WaterWorks will use equity crowdfunding and our investing platform waterworksfund.com to help overcome the inherent organizational and investment challenges with water.

By introducing and helping to finance water projects and companies, we seek to build a national community of water innovators, investors, organizers, and policy leaders that may become an engine of change that can potentially help accelerate answers to water problems.

Securities laws now allow people over 18 years to invest directly in private company securities via online crowdfunding platforms. This process, called equity crowdfunding, is projected to raise over $2 billion in 2018 and grow to reach $5 billion by 2022 according to Statista. Investors should, however, remember that investments in private companies are particularly risky and there is potential to lose your entire investment.

Water problems are local and unique with solutions too often difficult to scale, however, financing potential solutions via equity crowdfunding is a scalable process. We believe equity crowdfunding is uniquely positioned to help provide local water projects or companies the ability to explain their problem and potential solution to an investing community to help finance it.

An integral part of this process will be the relationship between the water and investing communities. In our role, WaterWorks will present a selection of water investment opportunities and treat investors as capable people who have a deep interest in reshaping and improving the world around them. We see equity crowdfunding as a method for people to learn about water challenges and become partners with potential water solution providers by investing and owning a piece of the project or company.

We intend to offer investments in water projects and companies that plan to use innovative technologies such as data acquisition and analytics (e.g., artificial intelligence (AI), Internet-of-Things (IoT), blockchain) and new materials (e.g. nanomaterials) along with public-private partnerships (P3’s) to help solve water problems.

We see three growing trends that suggest WaterWorks and equity crowdfunding may potentially play a role in helping to solve water problems:

1. Equity crowdfunding is growing — it’s projected to raise over $2 billion in 2018 and grow to reach $5 billion by 2022 according to Statista.

2. Water systems capital spending is projected to increase according to Reuters — yet the non-profit Value of Water Campaign projects a considerable investment gap will remain. The American Water Works Association estimates that approximately $1 trillion in water infrastructure spending is needed in the next 25 years. These conditions may attract both socially-motivated investors or those who seek to invest in the growing water sector.

3. According to the US SIF Foundation, Sustainable, Responsible and Impact investing interest is growing. Morgan Stanley has made a similar observation noting growth especially among millennials who may see investments as a reflection of their values.

Our ethics: We won’t buy water. We won’t sell water. We won’t do business with those that do. As water cycles through the world, it is our shared responsibility and duty ‍‍‍to maintain and steward this life-sustaining resource for public good. Water is temporary, and nobody owns it.

By bringing together people, ideas, partnerships and technology, WaterWorks hopes to help accelerate answers to our water problems.

W‍‍‍e believe the world depends on it.

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WWF Holdings, Inc. (“WaterWorks”) owns WWF Funding Portal, LLC, a FINRA funding portal member, that offers investments to individual investors over 18 years under Regulation Crowdfunding. Investing involves the risk of loss. Investments in private companies are particularly risky. Investors should only consider investing if they can afford to lose their entire investment and are willing to live with the ups and downs with the water solutions industry. Visit WWF Funding Portal, LLC for more information https://www.waterworksfund.com/ .