William BelkStop collecting ‘shop’ reviews — individual product reviews only.Store level reviews do not add value in Google’s network, or in customer’s brain.3 min read·Jan 8, 2024----
William BelkTwitter/X is no differentIt’s a strange window into our collective soul.4 min read·Oct 9, 2023--1--1
William BelkThe “Clever Dad Design System” — don’t do it.Don’t make products so usable, they are unusable.11 min read·Oct 4, 2023----
William BelkinLevel Up CodingMy new Chat GPT AI integration for Shopify product reviews, questions, and brand repliesChatGPT can drastically improve UGC, if treated with respect and good constraints2 min read·Apr 11, 2023--1--1
William BelkinLevel Up CodingDoes page speed even matter?Does making your bed, or washing your dishes on time, or your appearance matter?5 min read·Mar 20, 2023----
William BelkinGeek CultureThe Terrible State of HTMLWe need to go back to the basics.5 min read·Feb 26, 2023--2--2
William BelkThe 4 Best & Worst Product Reviews & Questions Apps For ShopifyIs your current product reviews app the worst?4 min read·Feb 1, 2023--1--1
William BelkinBootcampApp branding project — abstract letter iconsA new look for six of my apps2 min read·Jan 17, 2023----
William BelkinGeek CulturePage speed improvement for Shopify — a practical guideWhere should we look first?8 min read·Jan 9, 2023--1--1
William BelkShopify Apps Are Destroying Your Page Speed — Expert Shows In Detailed AuditStop trusting the apps you download from the Shopify app store.1 min read·Sep 19, 2022----