MathematicsSmall to medium-sized publishers *can* survive post-Facebook — pt.2 Facebook strategy.The change to Facebook’s News Feed doesn’t, of course, suggest we should ignore the world’s largest social network. But it’s clear we need…Jan 23, 2018Jan 23, 2018
MathematicsSmall to medium-sized publishers *can* survive post-Facebook— pt.1 diversification.So it finally happened. Last week Facebook announced the end of the News Feed as we know it. Friends, family and groups are in. Publishers…Jan 16, 2018Jan 16, 2018
MathematicsShould you set up Facebook Instant Articles? A Q&A.Earlier this week Facebook opened Instant Articles up to all publishers, allowing mobile users to view articles directly through the…Apr 24, 2016Apr 24, 2016
MathematicsA guide to optimising your news site for SEOGoogle News still tends to be a great source of traffic for publishers, and with the advent of Accelerated Mobile Pages — and a few key…Mar 16, 2016Mar 16, 2016
MathematicsWhat is UX design? (And why does it matter?)It used to be so simple. Not so long ago if you needed a website or app you went to an agency that would work up designs and after a little…Mar 11, 2016Mar 11, 2016