The Spiralling $5 Design Trend

Spectacle
Spectacle
Aug 8, 2017 · 3 min read

We are constantly being asked to justify our pricing and timescales and always being compared to low cost design sites like Fivrr and 99 designs. They have their place. That’s fine. But that’s not what we do.

Some years ago I worked with someone who told me that anyone can do graphic design. You just need a computer. This is arguably true. However, another friend told me that anyone can work a computer. But you are born with creativity and only some people are born with that.

It’s the later statement that I believe more. Computers are far more accessible now. You can even draw a logo on your iPad these days. But being creative is something you cannot teach.

Enter Fivrr. The business model is slick. Pay $5 and get a professional logo. WOW!. We even tried it out to see what all the fuss was about. What we got back however was very disappointing.

For each gig you create. They ask you a ton of questions about you brand and what you are trying to achieve. However, in the tree jobs we placed (with three different designers) none of them took notice of a single thing. Apart from the colour.

The same goes for 99 designs although we had a better choice of designs and perhaps a few could be considered for lower end projects. Across the bar the selection was poor. It also cost £299 which is almost the going rate for a professional to design. We could easily do you a good quality bespoke logo for that.

When it comes to timescales it’s the same story. What you pay for is what you get. Sure we can knock together quick log for you in 24 hours like they do, but does it reflect your brand? When you are starting out on a new venture you need someone to understand what you are about and immediately recognise your brand for what you do. We should know, we have been there.

These things take planning and conversations and conversations and planning. You need to look at drafts and mock-ups and you need to take time to work out what you need. You can’t have that for $5 you never have been able too. It all takes time.

It’s fair to say that we won’t charge you the earth for you get from us. Back in the day I worked for a guy who would charge you extra for just wearing expensive shoes. In the city this was a thing, as most of our customers didn’t care how much they paid. Don’t worry we don’t do that either. We certainly won’t charge west end pries ether because we are not west end! But we want you to enjoy working with us and we want to enjoy working with you.

A fair price for a fair service. That’s what we say. Try us.

Design for print, design for web. social media interrelation experts also providing an array of printing services

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