eero

Finally, WiFi that actually works

Nick Weaver
4 min readFeb 23, 2016

eero is available for sale today on eero.com and on Amazon! We couldn’t be more excited to bring fast, reliable, and beautiful WiFi to your home.

Bringing home WiFi into the 21st century

It’s 2016. We have self-driving cars, 4K movies on-demand, and the ability to call dinner to our doorstep from an app. Yet, the underlying technology that runs our devices, our entertainment, our connectivity — the modern home — has been stuck in 1999. For some, it’s a persistent dead zone, often in your coziest room where all you want to do is stream Netflix. For others, it’s pain that accumulates over time: the slight panic when you can’t get a time-sensitive work email to send or the frustration of a dropped FaceTime call with your family across the country.

What’s worse, we’ve come to accept bad WiFi at home the way we accept bad customer service at the DMV or mediocre airplane food: it’s just the way it is. Some people, of course, go to great lengths to try to fix their WiFi issues — everything from purchasing “extenders” that provide more hope than connectivity to crazy WiFi hacks. We started eero to fix home WiFi once and for all.

The one-router model isn’t working

The traditional home WiFi model relies on a single router to support an ever-expanding number of devices throughout your home. It doesn’t make any sense. You wouldn’t ask a single light bulb in your living room, no matter how powerful, to light up your whole home. The problem is simple physics: light waves don’t easily go through walls. The same is true of WiFi waves. If your router’s in your living room and your bedroom is upstairs, there are walls and a floor in between. Getting your new Sonos to connect to your network might be challenging.

It takes a system

For a fast, reliable signal, you need access points — devices that broadcast WiFi signal — placed throughout your home so that you’re always close to one. This is the setup that you’ll find in many larger office buildings. There’s not just one router in the middle of the building; instead, there are Ethernet-wired access points every 15–20 feet, often hidden above the ceiling tiles. Until now, setting up multiple access points throughout your home has been incredibly difficult, requiring expensive equipment, professional installation, and the ongoing attention of an IT professional.

As the first home WiFi system on the market, eero makes enterprise-grade quality and coverage easy. With eero, you’ll get:

  • Whole-home WiFi: We recommend one eero per 1,000 square feet, which will give you a strong, reliable WiFi signal in every room.
  • Beautiful design: eero is small and elegant — meant to sit discreetly on a bookshelf or the corner of a table. You won’t have to hide it in a closet or cabinet, which degrades signal.
  • No wiring required: Your first unit needs to be connected to your modem; additional eeros just need power from a standard wall outlet. They connect wirelessly to form a mesh network that covers every inch of your home in strong, stable WiFi signal. If you have Ethernet wiring, you can always use it, too.
  • Relentless simplicity: We’ve been laser-focused on keeping things simple from the very beginning. Setup in most homes takes just minutes — and everything is managed from a streamlined iOS or Android app. If you ever need help with anything, our support team of WiFi experts is just a quick call or email away.
  • An intelligent cloud: In addition to allowing for easy setup, eero’s powerful cloud infrastructure intelligently routes data and helps to automatically tune your network. We’ll push automatic updates over-the-air, bringing new features and security patches. What you buy now will only get better over time.
  • Features you’ve never seen in home WiFi: There’s a speed test for your primary eero (the one connected to your modem) built right into the app. You’ll be able to tell if you’re getting what you pay for from your Internet provider. We’ve also reimagined guest access. You can invite your friends to join your network straight from the eero app with a text. Plus, it’s super easy to set up an entirely separate guest network. We’ve even included a password generator. Who says WiFi can’t be fun?

eero is available for sale now on eero.com and via Amazon, as part of the Amazon Launchpad program. This is no longer a pre-order.

We’re confident that eero will live up to its promise, making your dead zones and areas of slow WiFi connectivity a distant memory. It was long past time for WiFi to catch up. And we’re just getting started.

Pre-orders have shipped!

None of this would have been possible without our pre-order customers. We’ve shipped all of your eero systems. You should receive an email with a FedEx tracking number shortly.

A huge thank you for your patience — you took a bet on an early product and team, and we’re so appreciative of your support.

If there’s an issue with your pre-order, please give us a call at (877) 659–2347 or email us at support@eero.com.

Thanks for everything,

-Nick

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