Web Content & Social Networking Expert, Published Author and Writer, Speaker, Webmaster.
Still think content is king? It’s not. Never was.
Promotion is king because promotion informs people that your content exists, why they need to consume it, and how to access it.
When discussing content there are a couple things to keep in mind: Content is “sold” for something more valuable than money; people’s time. And, your content will either get read, or get lost.
Professionals have always referred to themselves as an expert in their field. So, what’s the problem? Too many people. Everyone has become “an expert” and there…