executive withhold information about “why,” it’s because they don’t really know…re doing what they’re doing — and I certainly don’t believe that this mindset should be encouraged. And, frankly, almost every time I’ve seen a product manager or executive withhold information about “why,” it’s because they don’t really know why.
…ething else I’ve heard that I want to interrogate — and this is, frankly, a huge mistake I’ve made. There’s a widely held notion that developers and other people who are primarily responsible for execution need to be “spared” from business or subject matter decisions. This idea that developers just want to write code with headphones on all day and that if you try to tell them about business goals, user insights — why you’re doing what you’re doing — you are wasting their time and offending their special, singular nature.