Information, inspiration & insight #058
everything between wonderful and weird from last week
Twitter is considering adding a paid membership option for businesses and power users.
Paying members would get access to an enhanced version of Tweetdeck, Twitter’s souped-up interface that offers more functionality than Twitter.com.
Snapchat and Instagram are about to face a new competitor they had not been expecting. Apple will release Clips next month — its new mobile video app.
If the camera is the new keyboard, then the future of social media will look more like a slideshow than a Word document. So while Snapchat invented Stories, we’ll have to get used to using them everywhere.
Practically all 16–24s own a smartphone now, and by some distance this group identifies mobile as their most important device.
SXSW 2017: Key trends by JWT Intelligence
Brands took a critical look at technology’s role in the future at a slightly subdued SXSW.
Empty nesters literally go to the dogs in Pedigree’s cheeky “Child Replacement Program,” which encourages parents to adopt Fido after their kids move out.