Will Houghton, of Ashburnham — Tips For Effective Fundraising

Between 2003 and 2004, Will Houghton worked as a Fundraiser and Construction Coordinator for the development of a new playground at Briggs Elementary School in Ashburnham, Massachusetts. Fundraising is one of the biggest challenges that private and charitable organizations face, so it is important that you understand the keys to effective fundraising.

Understand Your Goals
Before you start organizing your efforts and working out what sort of fundraising events you want to hold for your chosen cause, you need to figure out what your goals are. In particular, you should have an idea of the amount of money that you want to raise, as this will inform the size of the fundraiser and the contributions that you may ask for from attendees.

Inform People
One of the keys to holding a successful fundraiser is to engage and inform people about the cause that you are supporting. Hand out flyers and leaflets in the days leading up to the event that offer information about what the fundraiser is for. You should also make sure that volunteers maintain an active presence during the course of the event to provide information to anybody who asks.

Build A Good Team
Without a good team, you will find that your fundraising efforts end up being hampered. Understand the skills that each member of the team brings to the table and work on coordinating the collective efforts of all involved in order to reach your goals.

Will Houghton, of Ashburnham, is an experienced educator and medical professional who has dedicated much of his life to fundraising and charity work.