William Masur10 Commandments of Modern Product ManagementThis post was “inspired” by the 2nd version of Marty Cagan’s book Inspired: How to create tech products customers love, his amazing…Mar 28, 2018Mar 28, 2018
William MasurThe #1 Thing You NEED to Consistently do as a B2B Product ManagerTalk to your customers. Sounds obvious, but…Mar 1, 2017Mar 1, 2017
William MasurinB2B Social Media & MarketingHumanizing B2B Marketing Through The Emerging Social Media PlatformsI’ve spent most of my career on the B2B(business to business) side always curious about how the changes in B2C(business to consumer) seem…Jul 22, 2016Jul 22, 2016