Winnie TanginBootcampCreating Competitive Advantage Through Customer ExperienceWhy Customer Experience Is Your Competitive AdvantageJun 13Jun 13
Winnie TanginStartup StashUnder The Radar: How Hidden Competitors Reshape Your Product Positioning StrategySome products seem to tick all the right boxes and yet fail to take off. History tells us that having a good product doesn’t guarantee…Jun 5Jun 5
Winnie TanginStartup StashZoom’s Strategic Pivot to Find Product-Market Fit During The PandemicAs the world grappled with the onset of a global pandemic in March 2020, Zoom transformed from a business-focused video conferencing tool…Mar 11Mar 11
Winnie TanginStartup StashA Game Theory Type Approach to Achieving Product-Market FitWhat’s the ‘ideal’ strategy for ensuring your product resonates with the market? Once you achieve product-market fit (PMF), you haven’t…Mar 4Mar 4
Winnie TanginBootcampEmpathy and Agility: Keys to Achieving Sustainable Product-Market FitHow do you gauge if people are drawn to your product or service? How do you ensure there’s genuine demand for your idea without spending…Jan 31Jan 31
Winnie TanginStartup StashMarket Entry And User Adoption: Why Respecting Local Culture Makes a World of DifferenceIn the area of market analysis, competitor research, and customer understanding within the software space (as well as in the physical…Oct 26, 2023Oct 26, 2023
Winnie TanginStartup StashFrom Supermarkets to SaaS: How ‘Deep Culture’ Guides Product Market EntryThe global landscape is filled with examples of corporations entering new markets. Some have successfully crafted their niche while others…Oct 18, 20231Oct 18, 20231
Winnie TanginStartup StashUnderstand How These 4 Forces Affect Your Customers’ Buying Decisions so You Acquire New Ones (And…There are 4 types of emotions that your buyer experiences when they’re thinking about whether to purchase/sign up for your product or not.Oct 11, 2022Oct 11, 2022
Winnie TanginStartup StashAre You REALLY Committed to Your Work, Career And Business?Hand on heart, are you doing whatever it takes to push your work forward?Jul 25, 2022Jul 25, 2022
Winnie TangNot sure what’s next? How to start your career change anywayMany people struggle with making the first step in getting out of an unfulfilled career. We delay and postpone. We wait until we think we…Apr 21, 20221Apr 21, 20221