Winnie Tang – Medium

Winnie Tang

Winnie Tang
in
Bootcamp

Creating Competitive Advantage Through Customer Experience

Why Customer Experience Is Your Competitive Advantage

Jun 13

Person sitting on top of a hill, looking out, with a windy road ahead

Jun 13

Winnie Tang
in
Startup Stash

Under The Radar: How Hidden Competitors Reshape Your Product Positioning Strategy

Some products seem to tick all the right boxes and yet fail to take off. History tells us that having a good product doesn’t guarantee…

Jun 5

A picture showing a car driving through a very foggy forest at night, only headlights visible

Jun 5

Winnie Tang
in
Startup Stash

Zoom’s Strategic Pivot to Find Product-Market Fit During The Pandemic

As the world grappled with the onset of a global pandemic in March 2020, Zoom transformed from a business-focused video conferencing tool…

Mar 11

Zoom’s Strategic Pivot to Find Product-Market Fit During The Pandemic

Mar 11

Winnie Tang
in
Startup Stash

A Game Theory Type Approach to Achieving Product-Market Fit

What’s the ‘ideal’ strategy for ensuring your product resonates with the market? Once you achieve product-market fit (PMF), you haven’t…

Mar 4

Chessboard

Mar 4

Winnie Tang
in
Bootcamp

Empathy and Agility: Keys to Achieving Sustainable Product-Market Fit

How do you gauge if people are drawn to your product or service? How do you ensure there’s genuine demand for your idea without spending…

Jan 31

A wall painted with colourful puzzle pieces motive

Jan 31

Winnie Tang
in
Startup Stash

Market Entry And User Adoption: Why Respecting Local Culture Makes a World of Difference

In the area of market analysis, competitor research, and customer understanding within the software space (as well as in the physical…

Oct 26, 2023

Market Entry And User Adoption: Why Respecting Local Culture Makes a World of Difference

Oct 26, 2023

Winnie Tang
in
Startup Stash

From Supermarkets to SaaS: How ‘Deep Culture’ Guides Product Market Entry

The global landscape is filled with examples of corporations entering new markets. Some have successfully crafted their niche while others…

Oct 18, 2023

A globe sitting on a desk

Oct 18, 2023

Winnie Tang
in
Startup Stash

Understand How These 4 Forces Affect Your Customers’ Buying Decisions so You Acquire New Ones (And…

There are 4 types of emotions that your buyer experiences when they’re thinking about whether to purchase/sign up for your product or not.

Oct 11, 2022

The Four Forces Diagram of Jobs-to-be-Done, Forces of Progress Diagram

Oct 11, 2022

Winnie Tang
in
Startup Stash

Are You REALLY Committed to Your Work, Career And Business?

Hand on heart, are you doing whatever it takes to push your work forward?

Jul 25, 2022

Are You REALLY Committed to Your Work, Career And Business?

Jul 25, 2022

Winnie Tang

Not sure what’s next? How to start your career change anyway

Many people struggle with making the first step in getting out of an unfulfilled career. We delay and postpone. We wait until we think we…

Apr 21, 2022

A pair of hands holding a cup of tea or coffee, at a desk

Apr 21, 2022

Winnie Tang

Winnie Tang

Product Strategist with a Cultural Lens. I also write about work, growth and making changes - a bit of everything. Multipassionate. Third Culture Kid.

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