Review of the Most Popular Beauty Subscription Boxes

3 min readApr 2, 2024

Beauty subscription boxes have become increasingly popular in recent years, offering a convenient way for beauty enthusiasts to discover new products and brands without leaving the comfort of their homes. With so many options available in the market, it can be overwhelming to choose the right beauty subscription box that suits your preferences and needs. In this comprehensive review, we will explore some of the most popular beauty subscription boxes currently trending in the beauty community.

1. Birchbox

Birchbox is one of the pioneers in the beauty subscription box industry, offering a curated selection of deluxe beauty samples tailored to your preferences. Subscribers fill out a beauty profile to receive personalized products each month. Birchbox includes a mix of skincare, makeup, haircare, and fragrance samples from both well-known and emerging brands. The monthly subscription fee is reasonable, making it an accessible option for those looking to explore new beauty products without breaking the bank.

2. Ipsy

Ipsy, founded by beauty influencer Michelle Phan, is another popular beauty subscription box that has gained a loyal following. Subscribers receive a Glam Bag each month containing a mix of full-sized and sample-sized beauty products, including makeup, skincare, haircare, and beauty tools. What sets Ipsy apart is its Glam Bag Plus and Glam Bag Ultimate options, which offer larger product sizes and customization features for an enhanced beauty box experience.

3. Allure Beauty Box

The Allure Beauty Box is curated by the beauty editors of Allure magazine, ensuring that subscribers receive top-quality beauty products that have been vetted and approved by industry experts. Each month, subscribers receive a mix of full-sized and deluxe-sized beauty products from both well-known and niche brands. The Allure Beauty Box often includes exclusive collaborations and limited-edition items, making it a sought-after beauty subscription box for beauty enthusiasts who appreciate high-quality products.

4. BoxyCharm

BoxyCharm is known for its monthly subscription boxes filled with full-sized beauty products valued at over $100. Subscribers receive a curated selection of makeup, skincare, and beauty tools from both established and up-and-coming brands. BoxyCharm often includes products that are trending in the beauty community, making it a great option for beauty enthusiasts who want to stay ahead of the latest beauty trends.

5. FabFitFun

While not exclusively a beauty subscription box, FabFitFun offers a seasonal box filled with a mix of beauty, fashion, fitness, wellness, and lifestyle products. Subscribers receive full-sized products valued at over $200 in each box, allowing them to discover a wide range of products across different categories. FabFitFun is a great option for those looking for a well-rounded subscription box that goes beyond just beauty products.

6. Sephora Play!

Sephora Play! is a beauty subscription box offered by the beauty retail giant Sephora. Subscribers receive a monthly box containing five deluxe samples from Sephora’s top beauty brands, along with a bonus fragrance sample. Sephora Play! focuses on providing subscribers with products available at Sephora stores, allowing them to try out popular beauty products before committing to a full-sized purchase.

Conclusion

Beauty subscription boxes offer a convenient and exciting way to discover new beauty products and brands. Whether you’re looking for deluxe samples, full-sized products, or a mix of beauty and lifestyle items, there is a beauty subscription box out there to suit your preferences. By exploring some of the most popular beauty subscription boxes in this review, you can find the perfect box to elevate your beauty routine and indulge in a monthly beauty treat.

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