Is it a good idea to outsource cold calling services?
What is cold calling? Cold calling is the earliest stage of selling process. Cold calling typically refers to the first telephone call made to a prospective customer. The main purpose of cold calling is to capture your customer for the first time without any appointment at commercial premises or households.
“Cold calling is dead!”. People keep saying it while many successful businesses rely on it to drive revenues. Uber, Twitter, Fortune 500 or high-growth startups, they all have sales reps eagerly dialing numbers day in and day out, writes Close.io.
If you are in cold calling activity without proven cold calling strategies you will be thrown into the deep end. Cold calling activities demand terrifying amount of time. This process is difficult, and sometimes even frustrating and hard for your sales.
“For most of us, cold calling is a dreaded and daunting task that strikes fear down the backs of even the most fearless of marketers. However, it’s a part of the game”
– Drew Hendricks.
If you can not ignore cold calling, outsourcing will be your flying start.