Best Types of Animation Video in the USA for Business Marketing
Traditional marketing such as print media and creative posts no longer attract visitors. Although they are widely used in brand awareness and marketing, with the fast-paced and digitalized world, it becomes more than important to add more creative elements along with them. And this creative element is known as video marketing. Do you know, that with the help of animated video marketing, various businesses have exponentially increased their sales? So, you have decided to make the most amazing video ads to promote your brand but are lacking funds to hire a celebrity? Well, you don’t need any actor or huge marketing funds to create an impactful advertisement. It can be done with the help of your creative idea and the best animation video maker.
If you are thinking about how some silly anime and cartoon characters can help you promote your business. Then let us make one thing clear these animated characters and storylines can be perfectly customized as per your business. We can say, it is your brand that communicates with the potential audience in the form of animation. The animated videos help businesses to easily explain complex services effectively and spread brand messages without making the audience feel bored.
Now that you understand the importance of animated explainer video in customer engagement and brand awareness, the next thing is to consider which type of animation you can leverage the benefit of. In this article, we will discuss some effective types of animated videos that can perfectly align with your different marketing needs.
Storytelling Videos
One of the most impactful types of animation in business marketing is storytelling. In the business world, storytelling has become a new marketing norm to enhance brand awareness. These videos are used to compel brand vision and message in a way that even the bar graphs and statistics cannot. For that reason, leading brands like Microsoft and Motorola use storytelling to make an impact. These types of animated videos can be used to enhance brand awareness, case studies, product advertisements, and business introductions.
Animated Explainer Video
If your organization brags about excellent products but it is complicated to present them to the audience just with graphics, then an animated explainer video is the perfect solution for you. These types of animated videos can convey complex services and products easily and effectively. Explainer videos are the most interesting part of animation where the video revolves around your brand and educate the target audience about your services while creating a connection with them.
Video Infographics
Infographics are used in business from the beginning and play a major role in brand promotion and awareness. With the help of video infographics, businesses can showcase statistical data, facts, and information in an interesting way so that the viewer can easily grab it. It has proved to be an effective branding tool that impacts viewers’ minds and results in higher conversion. The video infographics made a great impact on the target audience and helped in a large number of social sharing and increasing SEO performance.
Whiteboard Animation
Whiteboard animation is the most common type of animation video in the USA which is used for business marketing. With just a whiteboard and a few sketches, businesses can easily deliver their message creatively. The animation type also allows businesses to represent complex messages in simple illustrations which further results in the potential audience knowing their business better. Instead of PowerPoint presentations, businesses can use whiteboard animation to deliver the message effectively and engage the viewers.
Tutorial Videos
Animated videos are not only effective in business marketing but also a great tool for training and tutorial purposes. Animated tutorial videos can help businesses demonstrate the process and let the viewers understand how to use your product or services. These type of video also plays a vital role in employee training. To make them more effective, businesses can incorporate these videos with screencasts and screenshots.
So, you have a brief idea of the best qualities of animated videos and how businesses can efficiently use them in their promotion and marketing, it is the perfect time to invest in animated videos for your business. Whether you want to promote your business or looking for a reliable marketing tool, Winaxis Vidfox, an animated video maker has everything covered for you!