Xavier Ho
Xavier Ho
Jul 25, 2017 · 1 min read

This is kind of a given, no? Founders usually take lots equity, it’s a reward as part of the risk-taking process of starting a company, growing a measurable company value.

This point asks: what motivates the founders to keep going? Why are they in this business? Those are key questions they should be able to answer at the start, and refine as their perspectives broaden, and priorities shift.

I understand that money is an incentive, but managing money is also business-as-usual for business owners.

    Xavier Ho

    Written by

    Xavier Ho

    CSIRO & Sydney Uni making interactive visualisations. Loves video games and dragons. My views are like water droplets caught on your screen, man, they are mine.