Nov 22, 2017
IBM：Cognitive era is coming!
As the first CEO in IBM history to speak at a commercial conference CES, the amount of information Rooney had revealed at the meeting was not unusual: “IBM is no longer a hardware company or software Company, and has been transformed into a cognitive solutions cloud platform company. “
Luo Ruilan’s speech theme is “the future is cognitive, and we are moving toward a cognitive Internet of Things.” Cognition is the core vocabulary of this speech. “The difference between people lies in the different understanding of the data, this is the cognitive age, which is both a business era, but also a technology era now 80% of the data are not visible, but this is happening Change. With the rapid development of the Internet of Things, each new application will bring more data, and Watson will be able to continue to learn and provide solutions that make it smarter.”
In addition to explaining the concept of cognition, Luo Ruilan also demonstrated three cases with partners. Interestingly, these three cases are different from the cases that IBM often talked about in the past. In the past, IBM tended to emphasize how its technologies and services can bring efficiency and operational change to the enterprise. The three cases Laurie talked about, whether it is “fitness coach” or “diabetes management” or “intelligent robot”, are talking about specific products.
So, to some extent, IBM is thinking of being back in the consumer market. However, it is perhaps more appropriate for us to understand this “return” for another idea. In the past, IBM emphasized more on how to empower the enterprise, and now IBM is not only empowering the enterprise but also enduring the enterprise’s final product. It can be predicted that the future of IBM, IBM will be more comprehensive display of technical capabilities.
Next, let’s take a look at Rohitenan’s three cases presented at CES — perhaps three cases that could represent the future of IBM in a way that can be fully empowered.
Cooperation with Under Armor
Build Watson Fitness Trainer
IBM and Under Armor company cooperate to develop a new version of the Under Armor Record application. Under Armor founder and CEO Kevin Plank said Watson’s superb computing power will be applied to their fitness and wellness applications, it can collect all the data and put forward similar to “How do you feel?”
According to reports, this application has reached 160 million users, Watson can analyze and process the database of 1.6 billion people, collecting fitness data from these user groups, and creating tailored training programs and nutrition information for them through the Watson artificial intelligence platform.
Working with Medtronic
Upgrade diabetes management software
Medtronic, a maker of medical device vendors, partnered with IBM to develop diabetes management applications that predict if patients will have hypoglycemia 3 hours in advance to help patients prevent some problems.
Omar Ishrak, chief executive of Medtronic, said: “There are currently over 400 million people with diabetes globally and more than 600 billion U.S. dollars spent on diabetes each year worldwide. For an average of twice a year of diabetic patients, self-care is not only dangerous but also very harmful. Most patients with diabetes almost use no medical system, but the need for continuous care of diabetes, once every three months to check is far from the requirements of diabetes care. Watson can detect the onset of diabetes three hours in advance. “
Luo Ruilan demonstrated the Medtronic site, she said: “Although this application is developed by Medtronic itself, but Watson mentioned it to a higher level. This application can show the user calories, blood sugar Level and diet conditions. “
Cooperate with Japan’s Softbank
Bring intelligence to the emotional robot Pepper
IBM partnered with SoftBank Japan to work together to develop SoftBank robotic Pepper, Japan’s Softbank Group robotics chief Kenichi Yoshida said the most important thing in robotics is that it interacts with people and senses customer sentiment. Upgrading the robot Pepper with Watson gives it the cognitive computing power to enable better interaction with customers or people.
Softbank has now started testing Pepper robots based on Watson technology in banks and stores. For example, Mizuho Bank, an early client of Pepper Robotics, will deploy these robots as customer service staff to various branches; Nestlé intends to have Pepper Robots serve customers’ coffee in 100 stores. It is interesting to note that Pepper robots also ask what type of coffee the guests like.
