Xiaotong LiuinMarketing in the Age of DigitalArtificial Intelligence--- trend we should be watching in digital marketingAI is a constellation of technologies — from machine learning to natural language processing — that allows machines to sense, comprehend…Nov 26, 2019Nov 26, 2019
Xiaotong LiuinMarketing in the Age of DigitalDigital futureWhat’s good about big data and/or AI? What’s not?Nov 16, 2019Nov 16, 2019
Xiaotong LiuinMarketing in the Age of DigitalIs it fair that companies make money on individual’s data?It’s Time to Regulate the InternetNov 4, 2019Nov 4, 2019
Xiaotong LiuinMarketing in the Age of DigitalSocial media crisis —VersaceDuring August 2019, many international brands such as Coach, Givenchy, Calvin Klein, Swarovski, Versace…got in trouble with culture…Oct 22, 2019Oct 22, 2019
Xiaotong LiuinMarketing in the Age of DigitalSocial Media trend FOR 2020There is only 3 months left in 2019, and there are new trends of social media that we should be paying attention on. I read a article…Oct 17, 2019Oct 17, 2019
Xiaotong LiuinMarketing in the Age of DigitalIKEA App performanceThis is the main page when I open the IKEA app, and as you can see it is very clear and simple just like their main website, as how…Oct 8, 2019Oct 8, 2019
Xiaotong LiuinMarketing in the Age of DigitalAnalysis of IKEA UX experienceUX stands for User experience design. “It is the process of enhancing customer satisfaction and loyalty by improving the usability, ease…Oct 1, 2019Oct 1, 2019
Xiaotong LiuinMarketing in the Age of DigitalMy “Fascination Advantage Assessment” —How the world see meReaction to taking the Fascination Advantage TestSep 23, 2019Sep 23, 2019