As X-Mode continues to grow in our biggest year yet, the company still likes to stay grounded in our beginnings as humble developers. That’s why we’re always happiest during the summer when interns arrive and we get the opportunity to nurture a talented group of baby entrepreneurs, allowing them to blossom like we once did.

The interns always bring a youthful energy to the office — some of them are over five years younger than our CEO! They also bring a chance for the whole team to have some fun and get to know each other better. …


Q: What do you do at X-Mode and how does it impact the business?

A: I work as a data scientist and we help answer questions across the business about how our clients are doing, how people can better buy our data, and how we can help impact decisions that are being made across the company. We’re also working to help build the next data products that X-Mode will end up selling.

Q: What drew you to X-Mode originally?

A: The ability to work with a growing team and being able to work in a startup environment where I have…


Privacy can be an expensive business.

On July 10th, the Information Commissioner’s Office (ICO) — the data watchdog for the United Nations — handed out major fines to both Marriott and British Airways. The fines, totaling about $300 million, are some of the largest under the General Data Protection Regulation, or GDPR, which was put in place to better safeguard the privacy and data of European citizens.

No one working in the location data industry needs me to tell them about GDPR. Since it was implemented in 2018, GDPR has impacted every facet of the location data space. Facing the…


Privacy can be an expensive business.

On July 10th, the Information Commissioner’s Office (ICO) — the data watchdog for the United Nations — handed out major fines to both Marriott and British Airways. The fines, totaling almost $300 million, are some of the first under the General Data Protection Regulation, or GDPR, which was put in place to better safeguard the privacy and data of European citizens.

No one working in the location data industry needs me to tell them about GDPR. Since it was implemented in 2018, GDPR has impacted every facet of the location data space. Facing the…


X-Mode is happy to present our first edition of X-Posé, a monthly employee spotlight designed to give an inside look at our incredible team, and what it’s like to work at the X-Mode offices. For our first edition, we sat down to talk with Hannah Yum, our Project Manager.

Q: What TV show are you currently binging?

A: Curb Your Enthusiasm on Amazon Prime! (I’m thoroughly enjoying it.)

Q: What’s the coolest place you’ve traveled thus far?

A: Puerto Rico

Q: Favorite office snack?

A: The Haribo gummy bears, I finished a pack just now.

Q: Regarding your role as…


No matter what your plans were for the Fourth of July, I’m sure you had to shape your day around crowds, lines, and traffic. Fortunately, location data can help alleviate the hassle of waiting in crowds. Our team, using our clean and accurate data, explored location data trends from this Fourth of July in Washington, D.C. for you to keep in mind for years to come.

The first thing we looked at was the number of people that visited Washington DC. The map below makes it fairly easy to see the number of tourists in Washington DC. …


X-Mode is thrilled to provide the first — and so far only — Data as a Service offering on the AWS Marketplace. By offering the XDK on AWS, X-Mode continues to be the most trusted source of quality and transparency in location data. Trey Cahill from our engineering team explains some of the work that went into creating our AWS Marketplace offering.

I currently work at X-Mode Social, where I help bring clean, GDPR compliant location data to the world. Recently, I was tasked with creating an AWS Marketplace offering that would allow subscribers to receive our data directly into…


X-Mode is excited to announce our partnership with Popertee, the platform that is working to digitize physical spaces and transfer online analytics tools into the world of retail. Popertee aims to become the market leader in location intelligence, enabling marketers and retailers to target audiences and measure campaigns in the physical world.

I recently sat down with Lucinda Kelly, the founder, and CEO of Popertee, to discuss the changing identity of retail, as well as the role that Popertee and X-Mode have to play in this exciting time of transition.

According to Lucinda, what we think of retail will be…


Jay-Z freestyled for his audience at Webster Hall last month in order to pay respect to the late Nipsey Hussle. While this was a gesture to honor his fellow rapper, it also drew a great deal of controversy from the media. A video, as well as a transcription of his freestyle, can be found here. In light of this controversy, we here at X-Mode want to use location data to help shed light on what Jay-Z was trying to say.

DISCLAIMER: Jay-Z is not here to defend himself, so he is not able to confirm or deny the meaning behind…


What’s up X-Buddies! I’m sure by now you’ve heard enough about X-Mode and our awesome SDK — the XDK, as I like to call it. In this post, we gathered all of the industry experts and pundits. We’ve spent countless days and hours comparing, debating, and gas-bagging over who’s the best. After all of that hard work, we finally came up with a definitive list of the top five SDKs in the game. So if you’re ready, let’s get into it.

Number 5!

X-Mode’s XDK: Shocking, I know. Kind of low for an SDK as awesome as the XDK. Especially…

X-Mode

We Solve for X. http://xmode.io

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