Elaine MaloneVirtual influencers — the future of digital marketing?The Creator Economy has grown dramatically over the last few years.Apr 22, 2022Apr 22, 2022
Elaine MaloneWith the tightening of regulations, is affiliate marketing still effective?Affiliate marketing has been around for almost 30 years and become one of the most popular techniques used to increase traffic, leads and…Nov 14, 2021Nov 14, 2021
Elaine MaloneVoice search is changing organic and paid search — or so we’re told…When it comes to the future of SEO, there’s a lot of talk around voice search being the next big thing.Nov 4, 2021Nov 4, 2021
Elaine MaloneThe rise of social commerce during COVID-19I remember when “going shopping” was an activity you left the house for. Nowadays, shopping from your sofa is normal and with the ability…Oct 29, 2021Oct 29, 2021
Elaine MaloneHow Innocent Drinks use buzz marketing to dominate social mediaIf you’ve spent any time on social media, you have probably come across content from Innocent Drinks.Oct 23, 2021Oct 23, 2021
Elaine MaloneWhy trust is the key to a successful influencer marketing campaignWith influencer marketing expected to be worth $13.8 billion in 2021, what was once a buzz word is now an integral part of a brands…Oct 16, 2021Oct 16, 2021
Elaine MaloneThe great Facebook outage — are we becoming too dependent on technology?Facebook’s main apps experienced widespread issues on Monday, cutting off access to 3.5 billion users globally for almost six hours.Oct 4, 2021Oct 4, 2021
Elaine MaloneHow to correctly use heading tags in blog posts for SEODo you use heading tags within your post content? If you’re including them incorrectly or not using them at all, then you’re missing out…Aug 1, 20182Aug 1, 20182