Don’t create a sense of urgency, foster a sense of purpose.
Kimber Lockhart
2.8K129
A million times yes! The valley needs to hear this.
Urgency = “I will check all the boxes to make you happy and then go think about something more interesting”
Purpose = “I am going to make someone’s life better, make some cool shit happen, or be a primary driver of revenue. This is top of mind.”