Xinwei WanginMarketing in the Age of DigitalTrust the customer or the merchant?When you shop, are you influenced by reviews? I do value reviews, especially online shopping where I can’t access the real things. That’s…Dec 3, 2023Dec 3, 2023
Xinwei WanginMarketing in the Age of DigitalSome important preparations before starting digital marketingWith the advent of Cvoid-19, the growth of digital marketing has further accelerated. Every company wants higher sales through digital…Nov 26, 2023Nov 26, 2023
Xinwei WanginMarketing in the Age of DigitalThe Best Way to Boost Returns in Digital MarketingHow do you feel about getting the highest ROI on digital marketing investments? Controlling costs? Reduce unnecessary overhead expenses? I…Nov 21, 2023Nov 21, 2023
Xinwei WanginMarketing in the Age of DigitalDigital marketing stands out in a down economyWhen shopping at Target lately, have you noticed the increasing number of Circle Member logos? Ever notice more and more member-related…Nov 12, 2023Nov 12, 2023
Xinwei WanginMarketing in the Age of DigitalCreativity Has Two Sides — Burger King’s Pride CampaignBurger King announced on Instagram that their Austrian restaurants will sell a “Pride Burger” with both top and bottom buns being the same…Nov 5, 2023Nov 5, 2023
Xinwei WanginMarketing in the Age of DigitalThe little details that can’t be ignored in digital marketingAs technology advances, advertising becomes more and more pervasive. One can encounter tailored ads on various platforms, including videos…Nov 4, 2023Nov 4, 2023
Xinwei WanginMarketing in the Age of DigitalPeople prefer what they see to what they hear-Williams SonomaDuring the pandemic, the most in-demand company will undoubtedly be one that prioritizes digital marketing. William Sonoma is precisely the…Oct 22, 2023Oct 22, 2023
Xinwei WanginMarketing in the Age of DigitalCoca-Cola and Celebrity Partnerships — Good or BadIn September, Coca-Cola released a brief ad on Instagram featuring a Jonas brother. The post received 75,000 likes and over 1,000 comments…Oct 15, 2023Oct 15, 2023
Xinwei WanginMarketing in the Age of DigitalTikTok is evolving, and the digital advertising sphere must keep up with the changes.Today, I will talk about TikTok’s new marketing approach.Oct 9, 2023Oct 9, 2023
Xinwei WanginMarketing in the Age of DigitalSkinCeuticals- Professional products, Professional websiteDigital marketing is important for different skincare brands, but not every brand makes the most of it once they understand its importance…Oct 2, 2023Oct 2, 2023