Xinyu ZhaoinMarketing in the Age of DigitalPepsiCo Analysis On the Use of Interactive Content in Digital MarketingContent creation is one of the major strategies applied in digital marketing. In this case, the content created must pass a specific…Nov 30, 2023Nov 30, 2023
Xinyu ZhaoinMarketing in the Age of Digital5 Integral Things to Know About Digital Marketing Before Developing a Campaign StrategyEffective digital marketing entails a blend of elements meant to work together toward achieving a specific goal. In this case, the focus is…Nov 25, 2023Nov 25, 2023
Xinyu ZhaoinMarketing in the Age of DigitalWebsite Design/UX: 5 Statistical FactsUser Experience in website design is one of the core elements that determine how visitors will respond. Creating a website that resonates…Nov 21, 2023Nov 21, 2023
Xinyu ZhaoinMarketing in the Age of DigitalMeta To Introduce Facebook & Instagram No-Ad SubscriptionsWith the prevailing data collection and privacy issues in Europe, Meta is now implementing a No-Ad subscription starting at €9.9. This move…Nov 12, 2023Nov 12, 2023
Xinyu ZhaoinMarketing in the Age of DigitalPepsiCo Social Media Crisis and Crisis Management AnalysisMaintaining a leading position as a brand requires developers and managers to avoid any form of crisis. With the prevailing competition, it…Nov 4, 2023Nov 4, 2023
Xinyu ZhaoinMarketing in the Age of DigitalBare Snacks Marketing CampaignInspired by simplicity, Bare Snacks’ aim is to provide crunchy apple snacks that give consumers a unique experience. The objective of…Oct 29, 2023Oct 29, 2023
Xinyu ZhaoinMarketing in the Age of DigitalMy Experience with Bare Snacks Email SubscriptionBare Snacks’ official website provides visitors with the option to sign up and create personal accounts through which various activities…Oct 29, 2023Oct 29, 2023
Xinyu ZhaoRich’s Donuts Marketing CampaignRich’s Donuts has featured widely in digital platforms as one of the leading bakery brands in the United States of America and beyond. The…Oct 22, 2023Oct 22, 2023
Xinyu ZhaoX (Formerly Twitter) Announces Partnership With Google AD ManagerThe recent changes on Twitter (Now X) have raised major concerns globally, as far as usage in digital marketing is concerned. Following the…Oct 12, 2023Oct 12, 2023
Xinyu ZhaoAI Can Level The Playing Field For HotelsOver the years, the hospitality sector has experienced a surge in competition, with hotels seeking assorted avenues of marketing themselves…Oct 6, 2023Oct 6, 2023