Yagmur ErtenI think Monica & Rachel didn’t deserve to swap apartments with the boys on Friends, and I have…Before I dive into this article, a quick heads-up: it contains lots of spoilers, so if you haven’t watched this masterpiece yet, you might…Oct 29, 2023Oct 29, 2023
Yagmur ErteninBuzzFeed DesignI used ChatGPT in one of my user research projects and here is what happenedIn the realm of User Experience (UX) research, where human insights steer the course of design, a new ally has emerged from the digital…Sep 26, 20236Sep 26, 20236
Yagmur ErteninBuzzFeed DesignHow we do UX Research at BuzzFeedI joined BuzzFeed as a solo UX Researcher in a fast-moving environment, and this week marked my first year here. So, I wanted to explain…Nov 4, 20222Nov 4, 20222
Yagmur ErteninBootcampHow can you help team members adopt the research insights better?A tested framework that helps stakeholders digest research insights and recommendations efficiently.Sep 20, 2022Sep 20, 2022
Yagmur ErteninBootcampTackle UX research as a team of one, like a championUser Research can often be overlooked when there are no dedicated champions in an organization. It is especially not an easy task to be the…Sep 7, 20221Sep 7, 20221