Image for post
Image for post

Do all dark patterns trick the users equally? Are all patterns equally deceptive? The article here tries to identify the parameters that can be assessed to identify how efficient a dark pattern is and yeah, how do we define that darkness.

Harry Brignull defines Dark pattern as “a user interface that has been carefully crafted with an understanding of human psychology to trick users into doing things they did not intend to.”

I was exploring through my daily reads when I came across an article on Dark Patterns. I read and explored the subject immensely. The most I could see…

Yashasvi Nagda

Urban Planner turned UX Designer • NIT-B Graduate • UX Designer at Bosch www.designdrunkard.com

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store