Blue VectorTHE THRIFTY BRAND’S GUIDE TO MAKING VIDEOS!Want to sound original and be a head-turner brand? COMMUNICATE STRONGLY. “Strong” doesn’t have to imply “loud”. A simple message with a…Feb 18, 2020Feb 18, 2020
Blue VectorThe thrifty brand’s guide to making videos.Want to sound original and be a head-turner brand?Aug 7, 2019Aug 7, 2019
Blue VectorAdvertising in the time of Environmental Crisis: What is our response to the conundrum?Are we waiting for a trigger?Aug 7, 2019Aug 7, 2019
Blue VectorThe Creative Churn: Consume, Connect and Create.Creativity is the marriage of inspiration, obsession, and freedom. But creativity alone doesn’t ensure the fruition of something useful —…Aug 7, 2019Aug 7, 2019
Blue VectorWhy everyone’s pursuing an adaptive Brand Identity strategy?Brand Identity is an envelope term used to describe everything visual about a brand — the logos, taglines, colors, typefaces and pretty…Aug 7, 2019Aug 7, 2019
Blue VectorWhat is the agency of the future going to look like?Long gone are the days when clients solicited the services of various agencies to get their creative work done for the same campaign…Aug 7, 2019Aug 7, 2019
Blue VectorWhy Creative Meditation deserves more legitimacy?Creative Meditation is not some avant-garde form of meditation; it really isn’t meditation at all (as per the common Millennial definition…Aug 7, 2019Aug 7, 2019
Blue VectorThe Startup Social Media ChecklistNot being on Social Media is the new Original Sin in marketing. From legacy brands to the local grocery vendor, everybody needs to have…Aug 7, 2019Aug 7, 2019
Blue VectorHow to work with F&B Clients?To work with a business in Food and Beverage is to work with another agency. Restaurants, Bars, Breweries or Cafes are in their own right…Aug 7, 2019Aug 7, 2019
Blue VectorWhen does Marketing become Performance Marketing?Creating a campaign with the sole purpose of generating tangible, measurable results for your clients in the form of metrics such as sales…Aug 6, 2019Aug 6, 2019
