The Story of Cliché

Before it was cliché, before it was bromidic, it was just true.

Greatest thing that ever happened to me

Back from the dead

Plain and simple

Damned if you do and damned if you don’t

A faint heart never a true love knows

Wakeup call

It’s not you, it’s me.

Before they were “cliché,” they were ideas that kept occurring to people over and over again.

Plenty of clichés bounce through conversations as the easiest thing to say when the speaker is inarticulate or struggling, because they’ve been said so many times now.

But when the truth is simple — plain and simple — eloquence falls away. The point supersedes. The most important thing is to get it out — to say the truest thing.

Over and over again, we say what’s been said because these ideas, struggles, and happenings come to all of us.

Cliché is the most true thing.

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