Create a more intelligent process and the foundation for better collaboration with functional storytelling.

Storytelling is one of the most potent tools we have, and I find it immensely fascinating because it’s actually about neurology. Good communication has a measurable effect on us, and right now, it’s perhaps the most vital tool to apply for reboarding work again.

Photo by Mike Erskine on Unsplash

Part of what I offer in Design Sprint Office 2.0 is to create this strategic narrative for businesses. The insight that follows now is one of the keys to a successful project for you. If you read my previous article, “A corrosive feeling,” I’m sure that you can relate. Employees and leaders need assistance and a mental boost to reboard work again. From a broader perspective, prepare themselves for the more significant shift; Work 2.0.

One of the services I provide is the Design Sprint Office 2.0. A 4-day design sprint to produce a new strategic narrative for businesses and rewrite their definition of work and office. The insight that follows now is one of the keys to a successful project for you. Strategic narratives as an instrument will become even more heavily utilized for internal corporate communications in the future.

That’s precisely why Design Sprint Office 2.0 is not only a unique tool for creating tomorrow’s office but also for onboarding and reboarding.

I base all my keynote lectures and Design Sprints on research. From neurology, for example; Understanding how we humans react to aspects of life is an excellent tool of knowledge worth investing both time and effort. I want to share some of my personal favorites with you. Insights can help create powerful stories around the campfire, and the goal is to create a narrative that stimulates, triggers, and enables us.

Dopamine gives us a form of well-being and joy. Natural sources of dopamine are food and sex. Historically, humanity has also satisfied dopamine hunted with drug experiences or extreme sports. Everyone needs a given level of dopamine in everyday life. Dopamine is our reward center. If you have a pleasant experience, you will be rewarded with dopamine, making it very likely that you will repeat that activity. Maybe you have a favorite song that gets you in the proper mode. For my part, I am triggered by “Eye of the Tiger” from Rocky. Embarrassing, but true. I experience well-being and motivation. The focus increases, and I get mentally ready to do an activity that can hurt. Dopamine gives us increased motivation, better ability to remember and stay focused. Storytelling is, by definition, dopamine triggers because we always yearn for suspense.

Endorphins are something that we usually get from a physical workout. Many of you may have experienced “runners high” during or after training. Endorphins stimulate the receptors in the brain, which leads to a reduction in perceived pain. When I hurt myself, I start laughing. Laughter (LOL) is also a catalyst for endorphins. Research has shown that our ability to learn increases significantly when we smile. At the same time, we become more creative and relaxed. Something they found out in Japan when it became a culture of after-work. Admittedly, an employee would always be sober and document all the ideas. We are also able to be more focused. When it comes to Work 2.0, it is imperative to apply a more holistic approach and connect the inside and outside perspectives.

The love hormone oxytocin allows us to form bonds and relationships with other people. It also makes us generous and generous. Oxytocin also inhibits cortisol, the stress hormone that hinders us from remembering and making sound decisions. It lowers blood pressure and helps keep us healthy. The bottom line, oxytocin makes us feel more human. Solid hugs and sex can activate oxytocin in the body, but the exciting thing is that exemplary communication can also boost the level of oxytocin. In stories and communication, we can convey empathy. Not only does it strengthen a relationship, but it calms and connects people and purpose.

Right now, most companies need a strategic narrative that can provide employees with supplements of dopamine, endorphins, and oxytocin. After two years of groping, time for reflection, and significant changes, people are tired, but they are unsure of their role and significance. This lack of purpose, meaning, and clarity send them off on the quest. In some ways, it`s healthy for the job market, but it can be challenging for companies that lose top talent. Companies have a unique opportunity to be spark plugs for their employees. A driving force can be allocated by delivering a human-centered narrative with direction and purpose. Defining work, how to perform it, and how employees should relate to the workplace is fundamental.

What story are you going to tell your employees so that they can understand and not least listen?

Remember that it is not a race you win. Instead, make sure that you are constantly working for the opportunity to participate. Therefore, it is not a final decision nor an end goal. You do not find the definitive answer in taking a measure such as Design Sprint Office 2.0, and it might be needed to repeat the Design Sprint every year to make sure you are on the correct route. It is a continuous process to ensure that you know what the cultural framework in the workplace is for you and how you communicate it with the employees.

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