The Unseen Revolution: Navigating the Blockchain and Web3 Maturity Curve

Yoav Tchelet
3 min readJun 27, 2023
Photo by Uriel Soberanes on Unsplash

Consider a reliable piece of technology that you use daily. It could be the GPS in your car, the digital banking app on your phone, or the social media platforms that allow you to connect with your friends across the globe. These are all mature technologies, deeply integrated into our lives to the point where we use them without a second thought.

Take a step back and remember that these technologies were in their infancy not long ago, the subject of both fascination and scepticism, much like the hype around artificial intelligence (AI) we’re experiencing now. It’s easy to be dazzled by the prospects of AI, with predictions of self-driving cars, fully automated homes, and digital assistants capable of more than we can imagine. It’s equally easy to be wary of potential pitfalls, misuse, and the inevitable learning curve accompanying any new technology.

Much like the current phase of AI, blockchain and Web3 found themselves in a similar position just a few years ago. The emergence of these technologies was met with grandiose dreams and significant fanfare. Yet, it was also punctuated by scams, excessive speculation, and rampant misinterpretation. It felt like a gold rush, a chaotic sprint into uncharted territory, with digital pioneers and prospectors searching for the next big breakthrough or windfall.

Fast forward to the present day, and these once volatile technologies are starting to reach their maturity curve, increasingly embedded into the digital experiences we encounter daily. The Blockchain and Web3 are steadily becoming the invisible gears that power the digital world, much like how GPS silently guides us on our journeys or how digital banking has quietly revolutionized our financial interactions.

However, the transition of technology from hype to an integral part of our lives could be smoother. It is rife with missteps, learning, and adaptation. But it’s in this messy transition phase that technology’s true potential begins to emerge. And as we stand on the brink of this exciting maturation phase for blockchain and Web3, it’s vital to understand the transformation at hand.

Blockchain is no longer just about cryptocurrencies. It’s about creating decentralized digital identities, fostering transparent supply chains, and enabling peer-to-peer transactions without intermediaries. It’s about creating a new paradigm of trust and verification in a digital world.

Similarly, Web3 is no longer just a buzzword. It’s a concept that represents a fundamental shift in how we interact with the digital world. It’s about a more decentralized and user-centric internet, where data ownership and privacy aren’t just afterthoughts but foundational pillars.

Just as we don’t think about the complex network of satellites when we use GPS or the detailed protocols that secure our online banking, the day is nearing when blockchain and Web3 will become seamlessly integrated into our digital experiences. The magic isn’t in understanding the intricate details but in the experiences these technologies enable, be it buying a piece of digital art, trading virtual real estate, or immersively interacting in a digital game.

In this new era, the term ‘blockchain’ or ‘Web3’ won’t be front and centre — but the profound impact of these technologies will be felt in every digital interaction. As with every technology that has hit its maturity phase, it becomes embedded and part of our experience’s fabric.

The maturity of blockchain and Web3 is more than just technological progress. It’s a societal shift, a silent revolution redefining our relationship with the digital world. So, while AI is grabbing the headlines with its hype and promise, let’s remember the steady and profound transformation beneath the surface, where blockchain and Web3 quietly reshape our digital future.



Yoav Tchelet

Yoav Tchelet has over 25 years experience working with some of the world's largest brands, helping them scale and grow their businesses.