The final installment of Takram’s “Pendulum Thinking” design series tackles how to ask the right questions — This article was originally published as part of a series for Core77. This series has been an introduction to Takram as a design innovation studio, and Pendulum Thinking, the mental framework within which we leverage the creative methodologies of Prototyping, Storyweaving, and Problem-Reframing to iterate concepts, ideas, and future visions…

Takram’s method rethinks the definition of “concept” to keep product development open and malleable from beginning to end — This article was originally published as part of a series for Core77. Takram’s series for Core77 is an introduction to our global design innovation studio and the concept of Pendulum Thinking, which is the mental framework in which we deploy our creative methodologies; Prototyping, Storyweaving and Problem-Reframing.

As products and services become more complex, prototyping should increasingly be treated as part of the creative process — This article was originally published as part of a series for Core77. Very much like the action of a Pendulum in its continual motion, the methodologies of “Prototyping”, “Storyweaving” and “Problem-reframing” allow for context to constantly inform product innovation; without context informing product development, true value creation will always remain…

As we shift from analog products driving the global economy to digital experiences, product development requires a new breed of design thinker — This article was originally published as part of a series for Core77. To put it simply: Pendulum Thinking overcomes the tension between design and engineering, speculative thinking and tangible concepts, future vision and real-world applications to result in robust, efficient, transformative product development.

Making of Home Shrine — a project where Swarovski and I together explored alternative relationships between digital assistants and us By Yosuke Ushigome Earlier this year, I had an honour of being chosen as Designers of the Future 2018, an award programme by Swarovski. Together with the team at Takram…

Small interaction changes are contributing to an unhealthy habit By Yosuke Ushigome I’m scrolling more on the Twitter timeline than I used to. I felt this in one morning in 2017 when I was browsing the Twitter timeline as usual in the bed, waiting for my brain to wake up…

This auto-translating headset might pose a new disparity in communication. By Yosuke Ushigome Last week Google has announced various new products — Google Home Max, a home speaker with Google Assistant in; its accompanying device Google Home Mini; Pixelbook, a Chome OS laptop/tablet computer; Pixel 2/XL, the second generation of…