Vegan Milk and Cereal Milk Market Trends: Focusing on Vegan Milk and Cereal Milk Market Insight and Forecast Analysis (2024 - 2031)

Reda Madland
7 min readJun 24, 2024

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This "Vegan Milk and Cereal Milk Market Research Report" evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Vegan Milk and Cereal Milk and breaks down the forecast by Type, by Application, geography, and market size to highlight emerging pockets of opportunity. The Vegan Milk and Cereal Milk market is anticipated to grow annually by 12.8% (CAGR 2024 - 2031).

Introduction to Vegan Milk and Cereal Milk and Its Market Analysis

Vegan milk is a plant-based alternative to traditional dairy milk, usually made from soy, almond, coconut, or oat. Cereal milk, on the other hand, refers to the milk left behind after soaking cereal in milk, often flavored with a hint of sweetness. Both vegan milk and cereal milk serve as dairy-free options for those with dietary restrictions or ethical concerns. These alternatives offer various health benefits, including being lower in calories, cholesterol-free, and rich in vitamins and minerals. The growing demand for dairy-free products indicates a significant market potential for vegan milk and cereal milk, driving innovation and expansion in the industry.

The Vegan Milk and Cereal Milk market analysis focuses on evaluating the current trends, dynamics, and opportunities in the industry, with a specific emphasis on the growth potential of the market. The report highlights the increasing consumer demand for plant-based alternatives, leading to the projected CAGR of 12.8% during the forecasted period. Key aspects covered include market size, key players, product types, distribution channels, and regional analysis, providing valuable insights for stakeholders looking to capitalize on the growing market for Vegan Milk and Cereal Milk products.

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Market Trends in the Vegan Milk and Cereal Milk Market

- Plant-based innovation: The rise in demand for vegan alternatives has led to the development of new plant-based milk and cereal milk options such as oat, almond, soy, and hemp milk.

- Sustainable packaging: Consumers are increasingly looking for eco-friendly packaging options, driving brands to use sustainable packaging materials like recyclable cartons and bottles.

- Functional ingredients: There has been a demand for vegan milk and cereal milk with added functional benefits such as probiotics, vitamins, and minerals to cater to health-conscious consumers.

- Online retail: The convenience of online shopping has driven the sales of vegan milk and cereal milk through e-commerce platforms, allowing brands to reach a wider audience.

- Flavor innovation: Brands are innovating in terms of flavor profiles, with unique combinations such as matcha, turmeric, and vanilla becoming popular among consumers.

- Industry collaborations: Partnerships between vegan milk and cereal milk brands and foodservice establishments have helped expand the market reach and offer innovative products to consumers.

- Alternative sources: The use of novel ingredients like pea protein, coconut, quinoa, and rice in vegan milk and cereal milk options has provided a wider variety for consumers with dietary restrictions.

Overall, the Vegan Milk and Cereal Milk market is expected to witness substantial growth due to increasing consumer awareness about health and wellness, coupled with the availability of innovative and eco-friendly options in the market.

In terms of Product Type, the Vegan Milk and Cereal Milk market is segmented into:

AlmondSoyCoconutRiceOatsOthers

There are various types of vegan milk options such as almond, soy, coconut, rice, oats, and others like cashew, hemp, and flax milk. These plant-based alternatives are gaining popularity as they are lactose-free and have lower environmental impact. When it comes to cereal milk, almond and soy milk are the dominating types that significantly hold a larger market share due to their popularity and availability in stores. Each type of vegan milk has its own unique flavor and nutritional profile, making them suitable for different preferences and dietary needs.

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https://en.wikipedia.org/wiki/2017_Brisbane_Global_Rugby_Tens

In terms of Product Application, the Vegan Milk and Cereal Milk market is segmented into:

Direct DrinkConfectioneryBakeryIce CreamCheeseOthers

Vegan milk and cereal milk are versatile ingredients that can be used in various applications such as direct drinking, confectionery, bakery, ice cream, cheese, and others. They serve as dairy alternatives for those who are lactose intolerant or following a vegan diet. In confectionery, they are used to make vegan chocolates and candies, while in bakery, they are used to make vegan breads and pastries. In ice cream and cheese, they are used as non-dairy substitutes. The fastest growing application segment in terms of revenue is bakery, as there is a growing demand for vegan baked goods among health-conscious consumers.

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Geographical Spread and Market Dynamics of the Vegan Milk and Cereal Milk Market

North America: United States, Canada, Europe: GermanyFrance, U.K., Italy, Russia,Asia-Pacific: China, Japan, South, India, Australia, China, Indonesia, Thailand, Malaysia, Latin America:Mexico, Brazil, Argentina, Colombia, Middle East & Africa:Turkey, Saudi, Arabia, UAE, Korea

The Vegan Milk and Cereal Milk market in North America: United States Canada Europe: Germany France U.K. Italy Russia Asia-Pacific: China Japan South Korea India Australia China Taiwan Indonesia Thailand Malaysia Latin America: Mexico Brazil Argentina Korea Colombia Middle East & Africa: Turkey Saudi Arabia UAE Korea is experiencing a surge in demand due to a growing awareness of health and sustainability issues among consumers. Key players in the region include Danone, Blue Diamond Growers, Oatly, Kikkoman Corporation, Califia Farms, Earth's Own Food Company, Ezaki Glico, Ripple Foods, Marusan-Ai Co. Ltd, Campbell Soup Company, SunOpta, Nutrisoya Foods, Elmhurst Milked Direct, Panos Brands, and Jindilli Beverages (milkadamia).

The market dynamics are driven by factors such as the increasing prevalence of lactose intolerance, the rise in vegan and plant-based diets, and a shift towards more sustainable food choices. These trends present significant market opportunities for players in the Vegan Milk and Cereal Milk sector in North America: United States Canada Europe: Germany France U.K. Italy Russia Asia-Pacific: China Japan South Korea India Australia China Taiwan Indonesia Thailand Malaysia Latin America: Mexico Brazil Argentina Korea Colombia Middle East & Africa: Turkey Saudi Arabia UAE Korea .

Growth factors for these key players include product innovation, marketing strategies focused on health benefits and sustainability, strategic partnerships, and expansion into new markets. With the growing demand for dairy-free alternatives, the Vegan Milk and Cereal Milk market in North America: United States Canada Europe: Germany France U.K. Italy Russia Asia-Pacific: China Japan South Korea India Australia China Taiwan Indonesia Thailand Malaysia Latin America: Mexico Brazil Argentina Korea Colombia Middle East & Africa: Turkey Saudi Arabia UAE Korea is poised for continued growth and development in the coming years.

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Vegan Milk and Cereal Milk Market: Competitive Intelligence

DanoneBlue Diamond GrowersOatlyKikkoman CorporationCalifia FarmsEarth's Own Food CompanyEzaki GlicoRipple FoodsMarusan-Ai Co. LtdCampbell Soup CompanySunOptaNutrisoya FoodsElmhurst Milked DirectPanos BrandsJindilli Beverages (milkadamia)

Danone is a leading player in the vegan milk market, with a strong focus on sustainability and health. The brand offers a variety of plant-based milk alternatives, including almond, soy, and oat milk. In recent years, Danone has invested in innovative marketing strategies to promote its products, such as collaborating with influencers and launching new product lines.

Oatly is another key player in the vegan milk market, known for its creamy and sustainable oat milk. The brand has experienced rapid growth in recent years, expanding its product offerings and entering new markets worldwide. Oatly's unique branding and strong marketing campaigns have helped the company stand out in a competitive industry.

Califia Farms is a California-based company that specializes in plant-based beverages, including almond milk and oat milk. The brand is known for its innovative flavors and sustainable sourcing practices. Califia Farms has seen significant revenue growth in recent years, driven by consumer demand for dairy-free alternatives.

- Danone: Revenue $26.6 billion

- Oatly: Revenue $200 million

- Califia Farms: Revenue $115 million

These companies have seen strong growth in the vegan milk market, thanks to their innovative products and marketing strategies. As consumer demand for plant-based alternatives continues to rise, these players are well-positioned to capitalize on the growing market opportunity. With a focus on sustainability and health, these companies are driving innovation in the vegan milk industry and shaping the future of dairy-free beverages.

Vegan Milk and Cereal Milk Market Growth Prospects and Forecast

The Vegan Milk and Cereal Milk Market is expected to grow at a Compound Annual Growth Rate (CAGR) of approximately 10% during the forecasted period. This growth can be attributed to the increasing awareness of the health benefits of plant-based diets, rising concerns over animal welfare, and the growing demand for sustainable and environmentally friendly food products.

To further accelerate the growth of the Vegan Milk and Cereal Milk Market, innovative deployment strategies such as product diversification, partnerships with food service providers, and expanding distribution channels to reach a wider consumer base can be implemented. Additionally, focusing on product innovation, such as introducing new flavors, fortified options, and convenient packaging formats, can attract more consumers to switch to vegan milk alternatives.

Trends like the rise of veganism and plant-based diets, the increasing availability of vegan milk products in mainstream supermarkets, and the influence of social media in promoting plant-based lifestyles are expected to drive the growth prospects of the Vegan Milk and Cereal Milk Market in the coming years. By capitalizing on these trends and implementing innovative growth strategies, the market is poised for significant expansion.

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