Cupola of New York Supreme Court (detail)

IN MARCH of this year, I had the honor to serve as a Juror in a civil case in the New York court system. In the months since I served, the city and state have been trying to honor me over and over again. And so, on a hectic Friday where I should have been at my desk, working, I found myself heading to the New York State Supreme Court.

The rule is, after you serve, you’re excused from serving again for six years. Yet a month after my service, I received a second summons. I responded logically, by returning…


NONE of us knows what today will bring. And for many of us, these are fearful times. So I wanted to take a breath, pause a moment, and share two small gifts I received this morning at the start of my workday:

YOU KNOW, FOR KIDS

First, Rob Ford wrote to my daughter and me to tell us that Macaw Books will be at Frankfurt Book Fair next week to promote The Little Trailblazers, a children’s book of illustrated stories to which we contributed.

It’s been more than two years since a younger Ava and I co-wrote a rhyming story for this collection of…


Saturday, 23 June

Woke 5:00 AM New York. Fed cats, crossed town to Penn Station.

Uber software was misbehaving, so instead of Penn Station New York, it booked me in Penn Station Dallas, Texas — a three-day ride costing tens of thousands of dollars. The driver and I had a good laugh over it.

Amtrak Acela First Class Lounge, a dingy little smut box in a catpiss corner of Penn Station, was dark. It does not open till 7:00, and, by God, the attendant sat there in the dark, with her door locked, until 7:00 AM on the dot.


A Book Apart – some of our earliest books.

Recently I had the privilege of reading a book proposal which the author shared in hopes of being published. It was a beautifully written treatise, well structured, nicely paced, logically argued, and thoroughly researched. The author had clearly poured time, thought, and years of lived experience into the text. The topic had relevance for our professional UX design audience, and the reading experience of the proposal alone was entertaining.

We turned it down.


Over the decades I’ve used computers, my drawing skill has all but vanished — along with my ability to do calligraphy or even write legibly. Which is why I’ve started forcing myself to sketch again every day. Practice is the best form of hope.

Originally published on zeldman.com.


“Are you here with your child?”

It’s a Sunday and my daughter is visiting her mom. I’d spent the morning lugging my daughter’s old clothes and toys to a donation bin, where they’ll be given to some of New York’s neediest kids. Now I was on a photo walk, shooting places in my neighborhood along the East River.

At Saint Vartan Park, where I had gone to shoot the pink cherry blossoms, a large man walked up to me somewhat aggressively.

Saint Vartan is a pocket park near my home. It has a playground area where local families bring their…


During a recent conversation with David Sleight, Design Director at ProPublica, I found myself realizing and saying “we need design that is faster and design that is slower.”

Who are we and what is this thing called design?

When I say “we,” I mean our whole industry, when I say “our whole industry,” I mean design, and when I say “design,” I mean: web design and development; digital product design; digital user experience design; digital user interface design; digital interaction design; “mobile” design (which is the same thing as web design and development); graphic design as part of UX, UI, interactive, digital, and web design; publishing and editorial design; and…


Recently, Josh Clark, Gerry McGovern and I have been questioning our industry’s pursuit of “engagement.” Engagement is what all our clients want all the time. It’s the № 1 goal cited in kickoff meetings, the data point that determines if a project succeeded or sucked wind. When our clients muse over their Analytics, they’re almost always eyeing engagement, charting its tiny variances with the jittery, obsessive focus of over-anxious parents taking a sick child’s temperature.

Engagement is our cri de coeur. Our products, websites, and applications live and die by it. But should they?

For many of our products, websites…


A beginning consultant brings skills, an experienced consultant brings value.

Early in a good career, you establish that you write the best code on your team, have the deftest touch in UI design, produce more good work more quickly than others.

You’re the person who resolves disputes about which typeface was used on an old poster. Or who knows more frameworks, has used more tools. Or who can fix the server when everyone else around you is panicking. Or all the above.

GOD IS IN THE DETAILS. YOU SWEAT THEM.

You are incredibly skilled and you work to stay that way. You read design books and blog posts…


MOST mornings my daughter Ava and I easily navigate the path across and down Manhattan to her middle school. This morning was not most mornings.

There was the bus driver who chose to block 35th Street between 1st and 2nd Avenues. Followed by the congestion of every car on 1st Avenue trying to take 37th Street instead. And the dead eyes of the bored, white city worker who pulled over every vehicle that did so — because someone at City Hall decided this morning that it’s now illegal to turn onto 37th Street from 1st Ave. Or use the right…

Jeffrey Zeldman

studio.zeldman. Designing With Web Standards. A List Apart magazine. An Event Apart design conference. A Book Apart publications. The Big Web Show. zeldman.com

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store