1. History of creation
The idea of creating the project came to Pavel Petrov in 2014. The idea of ZeroState is based on emotional intelligence. It is an advanced direction of human psychology, that is actively developing the last 20 years. Emotional intelligence provides the answers to many questions related with human relationships, leadership, the causes of loneliness, that does not answer the traditional approach using IQ (mental development coefficient).
In 2015, the first developments appeared. As a result, it was decided to create this application.
In August 2016, the first prototypes for testing appeared.
In September 2017, a working version of application was released, that appeared on the App Store and Google Play. At the same time, in September 2017, the ZeroState trademark was officially registered and a patent was got in the State register of trademarks and service marks of Russian Federation.
A week after the release the first 1 000 users were registered on the platform, a month later — 10 000 users, 3 months later — 60 000 users. As can be seen from the presented dynamics, the development of platform is done in progression.
At the moment, about $500,000 of own funds have been invested in ZeroState application.
During the work of application it was registered more than 80 000 users, 40 000 active users every month use the app.
It was already paid to users of ZeroState about $ 20 000 from the funds of advertisers started the advertising campaigns.
The main advertisers are small businesses: cafes, restaurants, various businesses in the service sector, car manufacturers, clothing stores, clothing brands, and of course the users themselves who want to attract attention to their person or an interesting event or fact.
Also shown a particular interest in the using of platform ZeroState from the side of big business, including the Corporation “PepsiCo” and “Intel”. To attract such business giants, we need a minimum number of users of 500,000 people, and these value is a matter of the near future.
ZeroState is not going to stop at the already shown results. The next step in the development of project is the tokenization of user’s feedback. To do this, we need to create our own blockchain and re-issue tokens for distribution among advertisers and users.
Thanks to the developed technology, ZeroState platform is very flexible and allows you to create additional services and profiling.
On the basis of platform, there is an opportunity to implement any products: starting with the promotion of food and ending with high-tech products.
One of the promising features of platform is the usage of ZeroState technology as an element of artificial intelligence.
As an example of usage of platform, we have created an ICO rating site based on ZeroState technology.
