Snehal SamantLearn and validate faster with the 1-day design sprintDitch long debates - here's a process to quickly test new ideas and gather data from real usersAug 22, 20182Aug 22, 20182
Snehal SamantBuilding your own Multi-touch Attribution Model for app campaignsA quick how-to on building your own MMA attribution model using traffic logsSep 24, 2017Sep 24, 2017
Snehal SamantBuild a high-converting prospecting list in 4 steps to turbocharge your outboundUsing clearbit and builtwith you can build a powerful prospecting list of contacts that is highly targeted and has a much better chance of…Dec 2, 2016Dec 2, 2016
Snehal SamantCan we better align Sales and Marketing in B2B?‘It’s not like the leads have dried up, Steve. Our recent content drive has turned the curve. There are more MQLs coming in every month.’…Nov 24, 2016Nov 24, 2016
Snehal SamantTypical conversion funnel patterns and how to analyse them for fixesConversion funnels broadly have three patterns. Here’s a quick guide to understand what each means. This should start off your conversion…Aug 10, 2016Aug 10, 2016
Snehal SamantGet more impressions for your Google Ads in international markets (no translations required)“Choose the language of the sites that you’d like your ads to appear on. Be sure to write your ads in the language that you target, since…Aug 4, 2016Aug 4, 2016
Snehal SamantWhy Google Analytics reports a lower conversion rate and how to fix itGoogle Analytics by default calculates a goal’s session conversion rate but usually we are looking for user conversion rate. Here’s how to…Jul 27, 2016Jul 27, 2016
Snehal SamantThree ways highly intelligent C-Suite teams work and one way they fail all the timeHaving an executive team of highly intelligent, self-motivated managers isn’t enough to guarantee your company’s success. While they might…Jun 25, 2016Jun 25, 2016
Snehal Samant5 things your SaaS marketing can copy from Game of ThronesGame of Thrones is epic and GRRM is a master story teller. While there are many things you might love about the show and the books, here…Jun 20, 2016Jun 20, 2016
