PinnedZoë CayetanoReleasing ‘Unlearn Dogma’, My First Book!This is the story of what it was like publishing my first bookFeb 1, 2021Feb 1, 2021
Zoë CayetanoinProduct CoalitionYou Can Reason with Difficult People — Here’s HowThink like a scientist. Reason with fewer arguments. And, pick the right kind of conflict.Apr 6, 2021Apr 6, 2021
Zoë CayetanoinAscent PublicationHow I Created a System That Allows Me to Run a Side Business While Working a 9–5I’m only two months into my business and I’m already thinking about scale.Mar 24, 2021Mar 24, 2021
Zoë CayetanoinBetter MarketingLearn the “Platform Speak”No, simply copying and pasting the same content on multiple social media platforms is not a strategyMar 9, 20211Mar 9, 20211
Zoë CayetanoinBetter MarketingQuarantine Breeds the Need for BelongingnessWhy Clubhouse and NFTs are the hot new kids on the blockMar 9, 2021Mar 9, 2021
Zoë CayetanoinBetter MarketingHow I Increased My Instagram Reach to 10k and Engagement by +29,500% using ReelsUsing Instagram Reels is the most foolproof way to reach more audiences on Instagram and build your audience from scratchJan 25, 20212Jan 25, 20212
Zoë CayetanoinBetter Marketing4P’s are Dead — Here’s What to Focus on InsteadHere’s what you should focus on in marketing if you want to be successfulJan 19, 20211Jan 19, 20211
Zoë CayetanoinBetter MarketingGen Zers Are Becoming Algorithm-Aware UsersHere’s how TikTok and Instagram reels are making algorithm-aware users out of Gen ZersDec 22, 20201Dec 22, 20201
Zoë CayetanoinTowards Data ScienceWhat I Learned as a Data Science Researcher turned AI Leader in a YearLast week, I was recognized and nominated as VentureBeat’s AI Rising Star, one of the AI Leadership Awards awarded annually.Jul 19, 20201Jul 19, 20201
Zoë CayetanoinProduct CoalitionHow Duolingo is Making You Translate the Internet For FreeA practical business model that provides fair education and access to the Internet in all languagesMay 23, 2020May 23, 2020