zoovuin#EngagementEconomyAssess yourself: Is your business ready for the Engagement Economy?tl;dr To succeed in the Engagement Economy, you have to make sure you’re able to understand what our customers want and deliver just that…3 min read·Feb 26, 2019----
zoovuin#EngagementEconomyBoring Banking Makes a Comeback with an Engaging TwistIn the aftermath of the financial crisis, some people have argued that “Banking should be boring.”3 min read·Feb 18, 2019----
zoovuin#EngagementEconomyThe Road to Effective Engagement and Selling: Seize the I-Want MomentEvery customer journey, as complex and convoluted as it may be today, starts the same:4 min read·Feb 8, 2019----
zoovuin#EngagementEconomyThe Best Digital Assistants of 2018: How 30 Brands Prepare for the Engagement EconomyConsumers are drowning in choices. Whenever they visit your website or store, they want to see something that immediately resonates —…16 min read·Jan 31, 2019----
zoovuin#EngagementEconomy2019, What’s Good? 3 Trends That Are Blowing UpWhen discussing trends, it can be easy to fall into the trap of discounting continuing trends and only focus on the new, but this can be a…4 min read·Jan 31, 2019----
zoovuin#EngagementEconomyHow 3 Beauty Brands Use AI Digital Sales Assistants To Master Digital EngagementFor brands around the world, the last few years have been a turning point in the way traditional business is handled. The rise of…5 min read·Dec 3, 2018----
zoovuPersuasion Profiling — How You Sell Matters More Than What You SellWhat if you knew more than which products a customer has been looking at or purchasing recently?8 min read·Oct 30, 2018----
zoovuTakeaways From Shop.org 2018 — What Business Leaders Can Learn From Serena WilliamsNow that the Shop.org dust has settled, I finally had some time to go through my notes from the conference and share my takeaways with you.6 min read·Oct 23, 2018----
zoovu3 Key Steps To Optimize the Digital Customer Journey and Grow SalesThe rapidly evolving landscape of new channels and technologies is dominating the way in which customers purchase goods and services…6 min read·Oct 22, 2018----
zoovuWhy Brands Must Start Listening In The Conversation EconomyIn this data-driven world, marketing technology has made it easier for us marketers to identify, target, and engage both suspects and…5 min read·Oct 22, 2018----