Evolution of a Business
It’s been a while since I posted and that is partially because writing isn’t my strength, but mostly due to where my attention has been affixed. In 2014 when Pixel Labs was born, it was a production house. As you read in one of my previous posts, we have been evolving.
This is a bit of a PSA on the Status of Pixel Labs.
Over the last year, we have been trying to figure out the social media game and how to do it better than everyone else. We thought we had it figured out, then we couldn’t scale it. We shifted once, thought we had it again, then we were not seeing the results we expected. In the last 2 months, we have really began to refine what it is that social media, specifically Facebook, can do for a business, and its way less complicated than we were making it!
🔥 Creative + Smart Distribution.
It comes down to creating content that connects, then putting that content in front of the right people. As the CEO of Pixel Labs, I have been busting my ass trying to figure out the formula. Turns out it takes a conversation with someone who has been in the industry for decades. Talking, well, listening to this guy for an hour can teach you a lot.
I have values that I have intentionally built Pixel Labs with: Culture, Creative, Collaboration. This is what I wanted from the company I am working so hard to build. I have been staying away from certain industries because of past experiences convinced that they would suck the sole out of Pixel Labs, leaving me right where I started.
Turns out, there really is a happy medium where we can take our creative and pair it with current paid distribution methods and still retain every bit of joy and purpose that Pixel Labs has for everyone involved, including our clients.
😡 If the client ain’t happy, ain’t nobody happy.
Building the culture and work ethic with the passion for creative and results means that our team is build to make our clients the happiest. This is something that not everyone can say, but something we truly give a shit about. If we are not making out clients happy, then none of us are happy.
The Beginning of a new agency.
So here we are, about to kick off year 5 of Pixel Labs and we will be re-introducing our agency into the market with a fresh set of services that we will be announcing soon. We have been known in the area as the go to production house, but in a few weeks, we will be an entirely new beast. I can’t wait.
Stay tuned to whats to come!
It’s going to be exciting!
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