How to Choose Your Own Discount!

Unicorn Hunt
A Field Guide to Unicorns
3 min readJan 23, 2017

When 3beards launched Unicorn Hunt in Jan 2015 one of the things that made it different to other job boards was the Choose Your Own Discount feature 🌈.

3beards always aimed to support startups and were able to do this by working with bigger companies who sponsored events where the whole community came together and everyone benefitted 🎉. A Robin Hood approach if you will, but with less theft!

Chose Your Own Discount is the job board version of that but it doesn’t just focus on two ends of the spectrum (corporates vs startups). It enables everyone 💝 to pay what they can, to contribute what they feel a Unicorn Hunt job post is worth to them.

This really puts the onus on you! So if you’re spiralling into a vortex of confusion 😳 here is a rough guide of what we suggest…

100% discount = £0 💸

You woke up last night with the most genius idea 💡 you’ve ever had! You are looking for a co-founder to whom you’re unlikely to pay a salary but you will give love, hugs and probably 50% equity. You may choose to pay a tenner — after all you would have spent more than that on the free 🍺 drinks 🍷 you had at the last sponsored Silicon Drinkabout!

95% -> 75% discount = £10 -> £50 💷

You’re a small startup. Budgets are still pretty tight but you’re at the point of hiring so contributing a small amount towards the process — of which UH is a part — seems like the right thing to do. You are so right! You understand the importance of supporting 💌 other small companies like yourself which means you are awesome and will go far!

75% -> 50% discount = £50 -> £100 💶

Your maturing through your startup phase. You now have a team, maybe 8+ people. The business is there and you need more people so that you can deliver, smash it out the park and keep growing. Go team! 🏆 If everyone using Unicorn Hunt paid somewhere in this bracket we could grow our team,🐣 like crowdfunding, kinda :)

50% -> 25% discount = £100 -> £150 💰

You have teams of people… Like the marketing department isn’t just one person who also covers biz dev, social media and 🍸 events. Adding new people is important and you know exactly where they will fit. You’re paying them £30-£40k so paying £150 for a job post to help you find that 💥 magical, perfect person isn’t just the right thing to do, it’s an investment!

25% -> 0% = £150 -> £200 💳

You’re a big company. How do we define that? No idea. Unless of course you are actually a 🍭 Unicorn (companies valued at more than $1bn) in which case of course you’ll support the very ecosystem 👾 that helped you grow. Or perhaps you went it alone and wish that there had been a job board making your life easier by being flexible 💪🏾 on price. Or you’re a company our parents have heard of in which you should definitely pay. No arguments.

Hope that helps!

One more thing; featured jobs don’t fall under the remit of the chose your own discount. These really are the creme de la creme🍦! Not only are you highlighted in a beautifully bold, eye catching rainbow colour on the job feed but you’ll be featured in the 3beards main newsletter, The Stache (as well as the regular jobs newsletter) which goes out to 13,000 subscribers plus we’ll throw in extra tweets with lots of fun emojis. People can’t get enough of emojis!

Of course if you’re looking to post lots of jobs you should get in touch and we’ll sort you out with a beardy bundle!

👍🏽 HAPPY HUNTING! 👏🏾
unicornhunt.io

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