“Failures are cheap if you do them first…and expensive if you do them at the end.”

Astro Teller is A Person You Should Know.

Jun 22, 2016 · 2 min read

Scientist. Entrepreneur. Oversees X.

Believes great dreams aren’t just visions — they’re visions coupled to strategies for making them real. (video)

Has learned four lessons from running a “moonshot factory” including to embrace failure and to ask the public for feedback first — not last.

“Failures are cheap if you do them first. Failures are expensive if you do them at the end.”

Suggests you go big or go home because you can’t go too big — the bigger you go, the more inspired you will be. (video)

Believes you are who you appear to be and that you are only the sum of your actions that people see going forward.

“It’s often easier to make something 10 times better than it is to make it 10 percent better.”

Thinks divorce can be made less painful through rebranding and that it’s not reasonable to expect people to marry for love yet not to divorce for lack of love.

Believes our digital interactions are in desperate need of an upgrade and that humanity needs a serious update in how we interact with the digital world. (video)

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A Person You Should Know

Profiles of smart, creative people. Because who you know influences who you become.

Josh Spector

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I run the For The Interested newsletter and help clients use social media and newsletters to grow and activate audiences. ForTheInterested.com/subscribe

A Person You Should Know

Profiles of smart, creative people. Because who you know influences who you become.