How AASAAN Can Fuel the Growth of the Indian MSMEs

Raju
aasaan platform blog
5 min readJan 14, 2022

Micro, Small, and Medium Enterprises (MSMEs) are the backbone of the Indian economy. Our country is built on the back of small businesses. Even today, every business, big or small, is connected by MSMEs. Our businesses need the best there is, and AASAAN is the best. Starting the online journey of a small business can be intimidating, but we are here to make your journey AASAAN. We believe that ambition is the first step to success. If you are ambitious and want to fuel your MSME, you can create a free online store using AASAAN easily:

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How to Start an Online Store with AASAAN

  1. Create Your Online Shop

So, how to start an online store with AASAAN? First things first, download the app. Click here. Once you have downloaded the app, sign up with your phone number. Name your online shop and start creating the brand you have always dreamed of. As simple as that.

2. Add Products Using Our Catalogue Builder

Use our catalog builder to create a list of the things you see. Click pictures of your inventory, add items and upload the pictures. Add description, product size, quantity, and other relevant details. You should provide complete information to your customers so that they can be assured of the authenticity of your products.

3. Choose Your Theme

Your online shop needs to be unique. It needs to represent your brand’s vision and your beliefs. Choose your logo, theme, and create a free online store with AASAAN in just a few minutes.

4. Your Own Domain

Having a website of your own will add gravitas to your brand. It will create a positive image of your brand. Moreover, it becomes easier to promote your product if you have your own domain.

Are you ready to start your business? Do you want to take your MSME to the next level? It’s simple, download the AASAAN App by clicking here.

How AASAAN Can Bring an MSME Revolution

MSMEs need an outlet that can give them a pan-India presence. It can only happen with an online store of their own. However, opening an online shop is not easy. You have to think about online payment gateways, transportation costs, loss due to goods lost during transportation, domain costs, domain renewal, designing an interface for your app or website, etc. There are many headaches there. So, AASAAN is here to make the lives of MSMEs easier. Now that you know how to start an online store with AASAAN, let’s get into what more the app offers you:

  1. Free Instant Website

You get a website free of cost with a simple interface, and your products will be synced with the website. Your customers will be able to see the range of your products and order them online.

2. Manage Bookings

We have a simple interface that will help you manage all your bookings. The bookings will be updated whenever there is any change from the customer’s end, and you can update them when a product is delivered or cancelled.

3. Analytics

We also offer you an informative dashboard that will tell you important information about your website, such as the number of orders placed in this week/month/year, which items are the most popular, etc.

4. Online Payments

It might look like it’s a small issue, but it’s a big one. Many customers hesitate to purchase products from websites fearing they might lose their money. We offer authenticity to the online payments so that your potential customers can feel safe about their money and order from you. We have reputed payment partners on board that lend credibility to your operations.

5. Shipping and Logistics

It is also a pain point for many MSMEs looking to set up shop online as they don’t get decent rates, face loss in transportation, etc. AASAAN is here to solve this problem. We will integrate your shipping and logistics. You can leave that part to us and just focus on packing and selling your products. As our economy of scale is big, we can offer you shipping at negligible rates.

6. Create, Manage, and Send Invoices

The importance of record-keeping is not lost on MSMEs. They maintain meticulous records of their transactions because every rupee counts. We at AASAAN understand that and enable you to create, manage, and send invoices easily. For online orders, there is automatic invoicing as well.

7. Customer History

Whenever a customer logins, their search history as well as order history is saved. It becomes available to you to know what your customer wants and why you miss out on potential sales.

8. Sell on Social Media and Whatsapp

With AASAAN, you can easily sell on social media and Whatsapp. The young population does not hesitate to buy interesting products from social media. Share your store and promote them online to get more and more orders.

9. Your Own App

With AASAAN, you can create your own APK. When someone downloads that APK and opens it, it will take them to your online store, and they will be able to buy from there.

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The Whole Nine Yards at AASAAN

As you can see, with AASAAN, you can go from A to Z. You can open an online business, get shipping and logistics integrated, have your own website, manage bookings easily, create and manage invoices, manage after-sales communication, and much more. Your entire journey is made easier by AASAAN. If you are looking to set up a home-based business and sell through Whatsapp, you can do that. If you are looking to expand your business and sell on social media and websites, you can do that as well. The possibilities are endless. It’s only you who decides how far you want to go.

Conclusion

Now you know how to create a free online store using AASAAN and all the things you can do with our app. You can start an online business or expand an existing one. If you want to know more, you can contact us to start your AASAAN MSME journey. Or, if you want to get started right away, you can download the app by clicking here.

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