How I grew Vue Mastery’s Medium traffic by over 479,000
A technical content marketing case study — How 8 educational, SEO-focused articles drove almost half a million new views to Vue Mastery’s Medium
Vue Mastery’s primary target audience is new Vue.js developers. With SEO keyword research, it was discovered developers were already searching for how to accomplish specific Vue.js tasks. We focused on educational content to attract developers interested in completing those specific tasks.
Here are the articles we brainstormed and I wrote for them, along with the specific numbers each article achieved:
1. 10 reasons to use Nuxt.js for your next web application
10 reasons to use Nuxt.js for your next web application
If you’re a Vue.js developer, by now you’ve probably heard of Nuxt.js. But you might not know what all the hype is…
Putting everything together, 10 reasons to use Nuxt.js for your next web application got 179K total views, 130K views from Google, and an 85 hour 26 minute total read time.
2. Best Practices for Nuxt.js SEO
Best Practices for Nuxt.js SEO
One of the biggest selling points of Nuxt.js is that it can help your application with Search Engine Optimization (SEO)…
In total, Best Practices for Nuxt.js SEO received 97K total views. 71K of these views were from Google; 10.9K came from Email. In total, Medium members spent 37 hours 34 minutes reading this article.
3. How to create Vue.js transitions
How to create Vue.js Transitions
Transitions aren’t just for adding pretty flair to your app. A good transition can be the difference between a user…
The transitions article received 72K total views, 55K external views from Google, and a total 12 hour 46 minute read time.
4. How to create a custom VuePress theme with Vuetify
How to create a custom VuePress theme with Vuetify
If you’ve heard of VuePress already you might know that it’s a powerfully minimal static site generator by Vue.js…
This VuePress theme with Vuetify article got 42K total views, 32K external views, 22K views from Google, and a total reading time of 11 hours and 52 minutes.
An interesting distinction about this article is that it was distributed by Medium early on, meaning Medium further propagates the article through its network.
5. VuePress vs Nuxt.js
VuePress vs Nuxt.js
Evan You, the creator of Vue, recently made a splash with the release of VuePress, a new Vue-powered static site…
This versus article received a total of 44K views, 39K external views, 27K views fr6om Google, and a total of 11 hours 56 minutes of read time.
6. 5 Vue CLI 3 plugins for your Vue project
5 Vue CLI 3 plugins for your Vue project
If you haven’t heard already, Evan You, the creator of Vue, just announced the release of Vue CLI 3, after months of…
This Vue CLI article got 24K total views, 18.3K views from Google, and a total of 1 hour and 42 minutes of read time.
7. Speed up development with Vue DevTools
Speed up development with Vue DevTools
Are you still using console.logs to debug your Vue.js apps? Vue has a dedicated plugin that can help speed up your…
8. 5 lightning talks from VueConf.US you can’t miss
5 lightning talks from VueConf.US you can’t miss
Did you get a chance to watch the lightning talks from VueConf.US yet? These talks pack tons of value in a small amount…
In total this lightning talk
In total, all 8 articles achieved 480,000 external and internal views combined. The total read time of all the articles from Medium members is 161 hours and 18 minutes. I’d say that’s a very good number for 8 articles.
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