The Valley, Eh? Taking on Giants From Toronto — Featuring Mike McDerment
FreshBooks started in Mike McDerment’s parents’ basement. Over the last decade, it has become a market leader that stares into the face of multi-billion-dollar giants every day — and says “bring it on!” But how did Mike make it out of the basement, what did he do differently, what has kept him going, and why is doing it in Toronto making all the difference? The answer is simple.
Mike McDerment is the co-founder and CEO of FreshBooks, planet earth’s #1 cloud accounting specialist for small business owners. In 2003, Mike built FreshBooks for his design firm, then moved into his parent’s basement for 3.5 years to get FreshBooks off the ground. Since then, over 5 million people have used FreshBooks to save time billing and collect billions of dollars. Mike and his team dedicate themselves to executing extraordinary experiences everyday for small business owners who want to focus on the work they love, instead of on their paperwork.