A.C.T.A: the Celebrity Booking Solution You’ve Been Waiting For

A.C.T.A (Australian Celebrity Talent App)
A.C.T.A Blog
Published in
4 min readJan 15, 2018

Speaking from years of Events and Entertainment Industry experience, we know how tricky selecting and booking celebrity talent can be for your next big gig. For some Event Managers, it can simply be the big question of “where do I start?”, not to mention the tangled web of negotiation: the constant to-and-fro between parties to lock in availability and terms before it’s ‘signed, sealed and delivered’.

With common frustrations in the talent booking process ranging from lengthy time-wasting availability enquiries and email chains, to over-quoting third parties, miscommunication, unprofessional facilitation documents, and bad booking experiences, we felt that a big change was needed.

We live in a world today infused with technological advancements all around us. But what apps or technology — if any — come to mind when you think of event booking and management, and sprucing up your event with the hottest celebrity talent? None?

Without further adieu, we present to you A.C.T.A.

A.C.T.A (Australian Celebrity Talent App) is a revolutionary and new booking platform linking Event Professionals directly with the true representatives of celebrity talent, ensuring complete transparency and seamless efficiency throughout the entire booking process.

Through the A.C.T.A interface, Event Managers of all kinds are able to browse through over 2000 artists listed by talent representatives themselves, closing the deal within the app — as easy as a couple of swipes and the click of a button.

  • Looking for the latest chart-topping band?
  • Need the perfect MC to speak at your event?
  • On the hunt for the hottest celebrity talent to give your event that extra something?
  • Find them, and book them through A.C.T.A

With real-time and up-to-date artist calendars, honest and transparent pricing, and seamless and secure contract execution, A.C.T.A promises to save all parties valuable time and money, while providing much-needed peace of mind and convenience.

It’s quick, convenient, honest, and secure.

  • No more time-wasting phone calls and emails.
  • No more unregulated third parties.
  • No more bad booking experiences.

By the way, A.C.T.A is not a talent agency — far from it! It’s an amazing platform, the helping hand in the middle that connects Event Managers and Talent Agencies directly and seamlessly in one centralised and easy-to-use online platform.

“Sourcing talent has never been an easy process. A.C.T.A is an ingenious invention which saves us time and money — it’s like the Uber of entertainment!”
Caleb Bush, Managing Director — George P. Johnson Australia

And what about data integrity? There has to be a catch, right? Nope! A.C.T.A is built using blockchain technology utilising Ethereum to facilitate its secure, honest, and transparent smart contract exchange. A.C.T.A patented technology will revolutionise the Event and Entertainment Industries by introducing cutting-edge technology that meets the needs of all Event Professionals.

“For 15 years I have watched clients miss out on talent, and talent miss out on great opportunities. All because of a Wild West status quo born out of the confusion and naivety generated by the World Wide Web utilising tools such as AdWords and SEO campaigns.

I created A.C.T.A with my team seeking to tackle every conceivable issue in the events industry when it comes to looking for and contracting represented talent. A.C.T.A is absolutely unique in its design and approach. It’s a professional, easy-to-use solution that is designed to achieve harmony through total transparency for the benefit of all.

Necessity truly is the mother of all invention and whilst I take great pride in the initial idea behind the platform — drawing on breakthrough technologies championed by incredible platforms such as Uber and Airbnb — the research and development that has gone into A.C.T.A by such an incredible team of people over the past 3 years will truly be felt by the people that it was designed to assist.”

Harris Meitanis, A.C.T.A founder and Managing Director — Apples and Pears Entertainment & Events

A.C.T.A will launch very soon! Until then, stay tuned and up-to-date with the latest news, and have the opportunity to preview the app before anyone else. Sign up to the mailing list today.

Make your next event a success with A.C.T.A.

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A.C.T.A (Australian Celebrity Talent App)
A.C.T.A Blog

A.C.T.A is a revolutionary new booking platform linking event professionals directly celebrity talent in a seamless, efficient and transparent platform.