How to choose between three companies?

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As an advertising agency with social and environmental concerns M. AD. Ideas wanted to find some cosmetic companies, that follow all the standards. It should be every agency’s responsibility to collaborate with companies that share the same ideals. Selling a product of good quality is one thing. Selling a product of a responsible company with ethos is another. Combining both of the above factors was the main goal for our team.

Having many options to choose from, gives you many choices and the opportunity to choose the ideal costumer. So, we concluded to three cosmetic companies, that they care about the society, their products’ formulas are inspired by nature and mainly they are Greek. Let’ s see these three companies…

KORRES

At first, we searched about the cosmetic company called “Korres”. It’s well known and seems to keep our standards. Korres is a cosmetic brand that firstly shows up to the market in 1996 and it is named by its owners George and Lena Korres. Due to the information that someone can find about them it is a company that is interested in using the appropriate ingredients for their products. Their main source of raw materials come from the nature. Also, they care about the protection of the environment and they give special caution not only for the making of their products, but also for the packaging.

What do you think about that?

Apivita

Another company that we put under the microscope was Apivita. It is also a Greek brand that takes advantage of the treasures that Greek nature may hide. Their existence is a synonym to sustainable development. Also, Apivita’ s main advantage is that they have a special way to keep in touch with their clients. They have many experience stores, where the clients enjoy the good services that Apivita’s people offer.

Seems like a good choice…

Bodyfarm

The next company that follows in our list is Bodyfarm. It’s a cosmetic brand based in the beautiful greek island, Crete. We hear its name since 1989. A big plus for the Bodyfarm is that the reins of the company are being hold by the same family for many generations. For this company nature is the main source of materials for their products, too.

Very nice don’ t you think?

Think about it, until the next article, where we will reveal our choice…

Ma.d. Ideas Members Ntorina X, Dionysia Marinou, Elpidaarchontaki, Anna Maria Kokkali

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