Why we invested in TherapySide

By Carlos Vázquez, Investment Manager at Ad4Ventures Spain (Mediaset Group).

Ad4Ventures is the venture capital arm of Mediaset Group (leading free to air television broadcaster in Spain and Italy), focused on television media for equity deals. Ad4ventures has become the largest media for equity player in Southern Europe.

What is it?

TherapySide acts as a meeting point between psychologists looking to offer their services online and individuals interested in enhancing their emotional well-being. With the dual objective of democratizing access to psychology for citizens and providing professionals in this field with a new, high-quality working tool.

This model is attractive to patient who want the flexibility to access therapy when they need it, removes physical and psychological barriers and bring therapy treatments closer to everyone who may need help.

Why?

· Growing demand for online therapy: The demand for online therapy is growing rapidly, as more and more people are looking for convenient and affordable ways to access mental health care.

· Strong management team: TherapySide is led by a strong management team with a clear vision for the company and is well-positioned to execute its growth strategy.

· Large market potential. TherapySide has a large market potential, as online therapy is still in its early stages of development. The company is well-positioned to capture a significant share of this market as it continues to grow.

· TV Fit: At Ad4Ventures we are very aware of the recognition and treatment of mental health illnesses, we believe that TV can help democratize access to mental health treatment and eliminate social stigmas.