Adrealm’s Lecture on Blockchain, Cryptos, and Digital Advertising
October 24 — CEIBS Shanghai Campus
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SHANGHAI — The Adrealm Editorial Intelligence and Operations Unit (AEIOU) organized a lecture on blockchain, cryptocurrencies, and digital advertising on October 24, in Shanghai.
The conference was hosted by the China Europe International Business School (CEIBS) Alumni International Chapter (CAIC) at the CEIBS Campus in Shanghai. The symposium could not have been possible without the help of CAIC, which provided both a wonderful venue and priceless support for the successful organization of the event.
Starting from the premise that a critical approach towards any technology and its implications is a necessary step towards making wise decisions about the conscious adoption and promulgation of it, the AEIOU invited four speakers to convene the lecture:
- Dr Anindya Ghose from NYU and advisor at Adrealm;
- Ran Yi, cofounder at CryptoStrategies and advisor at Kronos;
- Brendon Powell, Head of Product at Quarry;
- Dr J Ellis Cameron-Perry, the Executive Director of the Adrealm Editorial and Intelligence Unit.
The fruitful discussion sparked by the four lecturers revolved around digital advertising, blockchain, and cryptocurrencies. Each presenter approached their subject-matter from a unique perspective: quantitative research, market analysis, an entrepreneurial point of view, and a philosophical approach.
Of the company’s successful conference, the AEIOU Executive Director Dr Cameron-Perry said:
“It was great to share with a smart, diverse, and well-informed audience four very different perspectives on three allied topics. This was the AEIOU’s first symposium, and it was very much experimental. But I believe we succeeded on two fronts. First, we were able to provide the audience with good intel from the front-lines of industry. Second, we communicated the importance of maintaining a skeptical if optimistic attitude about claims made on behalf of blocktech, cryptocurrencies, and AI-powered adtech.”
Brendon Powell expressed enthusiasm and satisfaction regarding the symposium turnout:
“It was great to be there talking about exciting happenings in the wide world of blockhchain! I loved the crowd’s insightful questions and my fellow panelists had valuable information and perspectives to share. Couldn’t have asked for a better event turnout.”
ABOUT THE AEIOU
The Adrealm Editorial Intelligence and Operations Unit is the think tank of The Adrealm Foundation. The AEIOU is intellectually independent from the Adrealm Foundation, which is dedicated to maintaining a social, cultural, and philosophical discussion about the development of blockchain technology and its impact at global scale.
The AEIOU aims to stimulate critical conversations about blockchain technology, and to consider with peers worldwide the possible implications of its distribution and adoption — from A to Z, from A to U.
Read the articles published by the AEIOU on Medium
ABOUT ADREALM
The Adrealm Foundation a blockchain startup founded in February 2018 from the mobile gaming and advertising experience of the HUA team — Holaverse, UpLTV, and avid.ly.
Adrealm is a digital advertising ecosystem powered by blockchain which is dedicated to the industry’s improvement.
In order to tackle the industry’s major issues — ad fraud, data leakage, and invalid traffic — the Adrealm chain features some peculiar characteristics, a three-layer architecture, Proof of Valid Traffic, and anti-fraud A.I.
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